LUV Car Wash Proposed for Alpharetta

A pink-hued car wash company based in Arizona is expanding with another location in the Peach State.

LUV Car Wash is planned for Alpharetta, according to construction documents. The site at 5374 Faircroft Drive, off McGinnis Ferry Road, used to be an Autobell Car Wash. According to the plans, it will include an express car wash and self-serve vacuums for drivers looking to tune up their vehicles.

Susquehanna Private Capital , Darren Skarecky and JT Thomson partnered to launch LUV Car Wash in 2021. They now have more than 75 locations across the U.S., including several in metro Atlanta and coastal Georgia.

LUV Car Wash focuses on the customer experience with “technology, top-tier employee training, clean and well-maintained facilities.” They offer several membership levels, from “First Luv” to “True Luv.”

Keep up with What Now Atlanta’s restaurant, retail, and real estate scoop by subscribing to our newsletter , liking us on Facebook , and following us on Twitter . Opening a restaurant? Browse our Preferred Partners .