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  • Ash Jurberg

    These Two Texas Banks Topped National Rankings

    24 days ago

    San Antonio's banking sector has demonstrated remarkable resilience in the face of industry-wide challenges, with two local institutions securing top positions in the prestigious Most Reputable Bank ranking. Despite a general decline in trust towards banking establishments, USAA Federal Savings Bank and Frost Bank have emerged as beacons of reliability, claiming the first and third spots respectively.

    The annual ranking, conducted by American Banker and RepTrak, surveyed 16,000 U.S. residents to gauge public perception of 38 major banks. The assessment focused on emotional connections and trust levels among both customers and non-customers.

    USAA Federal Savings Bank, catering primarily to military personnel and their families, has maintained its top position for eight consecutive years. Despite recent leadership changes and data security issues, the bank's commitment to its mission has resonated strongly with the public.

    Frost Bank's high ranking further solidifies San Antonio's standing in the banking world. These achievements are particularly noteworthy given the backdrop of high-profile bank failures and waning consumer confidence in financial institutions nationwide.

    This success story underscores the importance of customer-centric approaches and unwavering dedication to service in building and maintaining public trust in the banking sector.

    Your thoughts

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