Will Levis Goes Viral For Starring In Incredibly Weird Commercial

Former Kentucky star and current Tennessee Titans quarterback Will Levis has always had a strange affinity for mayonnaise, and now, he's allowing fans to share that affection with him.

In partnership with prominent mayonnaise brand Hellman's, Levis is now releasing a very affordable cologne titled "Will Levis No. 8, Perfum De Mayonnaise." Hellman's announced the new product Tuesday morning with a truly bizarre video on Twitter advertising Levis and his new scent.

"They tried to define you, but you are the ingredient to your own success," Levis whispers in a voiceover while the video shows him wolfing down a slice of bread with nothing but mayo on it.

It includes all sorts of odd little clips like that of Levis with his jar of mayonnaise, and you can see the craziness right here:

For college football fans, Levis' relationship with the gooey condiment is nothing new, as he initially went viral back in college for squirting mayonnaise into his coffee when out at breakfast one day, thus beginning his legend as an oddball when it comes to food.

Because Levis also went viral back in college for consuming a banana in its entirety, peel and all, on another TikTok video. Now, he'll surely be making the waves on social media once again with this truly strange but funny advertising campaign.

Plus, fans who want to get in on the joke can purchase the Levis-Hellman's mayo cologne for just eight dollars, the same number as Levis wears on his back.

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