Colorado and Aflac partner for fashionable headsets

The University of Colorado's Deion Sanders, renowned for his flair and fashion sense, is set to bring his style to the sidelines this season in a new and unique way. In collaboration with Aflac, a top provider of supplemental health insurance in the U.S., the Colorado coaching staff will sport custom-designed headsets that are poised to become the most fashionable in college football.

Beginning with the Colorado Buffaloes' season opener against North Dakota State on August 29, Coach Prime and his staff will don these exclusive headsets, each one carefully crafted to match the team's weekly helmet and uniform combinations. Over the course of the season, Coach Prime will showcase eight distinct headset designs, each prominently featuring the Aflac logo and perfectly coordinating with his team’s on-field look.

Rick George, the Athletic Director for the University of Colorado, expressed enthusiasm about the collaboration, highlighting the excitement these customized headsets will bring to everyone who sees them. “Our team always looks great when it takes the field and to have specially designed headsets that match our helmets, I know will be a thrill for our coaches, players, and fans,” stated George.

Garth Knutson, Aflac’s Senior Vice President and Chief Marketing Officer, emphasized that this partnership is a natural extension of Coach Prime’s distinct style. "Coach Prime is truly one-of-a-kind, and it shows in every aspect of his style.” Knutson added, “Just as Aflac supplements health insurance for millions of Americans, we're supplementing their game day fit."

Fans can catch the debut of these one-of-a-kind headsets when the Buffaloes take the field on August 29, with tickets for the game available now.