OREO and Coca-Cola Release New Collaboration

The new food and beverage products are inspired by each otherPhoto byJan BöttingeronUnsplash

Who would have thought the famous soda and the cookie with the white cream filling would work so well with each other?

On Tuesday it was announced that OREO and Coca-Cola would be collaborating to release two new products: The Coca-Cola OREO Zero Sugar Soda and OREO Coca-Cola cookies. Both brands have shared that they've teamed up as "Besties", with the new collaboration said to be "inspired by besties around the world"

OREO previously released a Cherry Cola flavor for a limited time back in 2017. However, this is the first time OREO has had an official partnership with the Coca-Cola brand.

Both products will feature distinctive packaging with OREO cookie embossments and stacked Coca-Cola bottles. The OREO Coca-Cola cookie has a red and black color design with the red side being golden embossed with Coca-Cola designs and the black side being chocolate flavored in addition to the new add-on of Coca-Cola syrup. The cookie is meant to be given a new Coca-Cola taste as well as popping candies in order to give it "fiz'' when taking a bite.

Less is known about the drink, but it's said that the soda will be inspired by the new addition of OREO cookies.

The collboration will also offer a digital experiences for fans. Those who purchase the products can activate "Bestie Mode" by scanning a QR code that will be on the products in order to sync up music preferences. Those who are Spotify free users will also be able to access the experience with an on-platform promotion which will include a playlist set to feature the combined music preferences of both "Besties".

That's not all though. Both brands will also being teaming up with Forever 21 for a merch line inspired by the collaboration. Fans in the United States will be able to purchase apparel, tote bags, drinkware, notebooks and more. Prices are said to be under $20 for each merchandise item and will be available in select stores and online in mid-September.

Both the soda and cookies are limited edition only. The products will be available in stores on Monday September 9th. Those who want to try to get their hands on them a little bit sooner though can sign up for a presale through Walmart on their website later in the month of August.

Sources: Weiss, S. (2024, August 13). Oreo and Coca-Cola team up to create chocolate soda and Fizzy Cookies - and we tried them. Peoplemag. https://people.com/oreo-and-coca-cola-team-up-to-create-new-chocolate-soda-and-cookies-8694219

Drum, N. (2024, August 13). Coca-Cola and OREO Team Up For New Soda, Cookie Collab. Comic Book.com. https://comicbook.com/irl/news/coca-cola-oreo-coke-zero-how-to-get/