Sup Dogs partners with Team Boneyard to support student-athletes at ECU

GREENVILLE, N.C. (WNCT) — Sup Dogs is a fan favorite across the community not only for the food and drinks, but for its continued community sport.

Bret Oliverio, owner of Sup Dogs, launched Crush Vodka Distillery in downtown Greenville to sell a signature vodka. He also launched Team Boneyard Crush Vodka back in February, which benefits name, image and likeness contracts for East Carolina University student-athletes. Each month, they donate to the NIL brand.

“100 percent of the profits from this bottle go towards NIL,” Oliviero said. “So, however many bottles we sell in the ABC stores, we sell in the distillery, we take whatever those profits are and just cut team bonus and checks every month.”

Team Boneyard helps student-athletes at ECU capitalize on sponsorship opportunities and partnerships. Last month alone, they raised $8,309 and are looking to raise even more funds for the cause in the future.

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