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  • Axios Dallas

    The Dallas Morning News is bringing back "High Profile"

    By Michael Mooney,

    2024-03-13

    The Dallas Morning News is reviving "High Profile," a popular features section that's been dormant for nearly 20 years, the paper recently announced .

    Why it matters: As local newspapers across the country are contracting and vanishing , hiring bestselling author Sarah Hepola — who's also written for the New York Times and The Atlantic — gives readers a glimmer of hope.


    Context: The paper has had a rough stretch of late. In the last year, the DMN has issued a rare front-page retraction , ended a protracted union negotiation and its parent, DallasNews Corp. lost dozens of positions to buyouts.

    Catch up quick: "High Profile," the Sunday profiles section, was a staple of the paper from 1981, when it launched with a story about Larry Hagman, until its quiet end in 2005.

    • The section included magazine-style stories about the region's most notable characters, including politicians, musicians and entrepreneurs.
    • Hepola wrote the 2015 New York Times bestselling memoir " Blackout " and created and hosted the Texas Monthly podcast "America's Girls," about the Dallas Cowboys Cheerleaders .

    What they're saying: "This brand of coverage is a blast from the past, but it's also a reinvention," Hepola wrote in her first story for the paper . "Glamour, yes, but also grit."

    What we're watching: Will the paper ever make the illustrious "High Profile" archives available online?

    Editor's note: This story has been corrected to reflect the DMN did not lose dozens of reporters, but its parent company, DallasNews Corp., lost dozens of positions overall.

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