Everyone has had their Barbie phase — whether it was playing Barbies with your friends as a kid or attending the Barbie movie as an adult, the iconic toy has been with us for decades..
Now, your favorite doughnut company is teaming up with the brand and releasing the Barbie x Krispy Kreme collection. The themed doughnuts come as a celebration for Barbie’s 65th birthday, which occurred earlier this year.
Dave Skene, global chief brand officer for Krispy Kreme, announced the collaboration in an announcement. “We’re excited to celebrate the Barbie brand’s 65th birthday with a collaboration that’s full of fun and flavor. We’re bringing Barbie’s iconic fashions to life through delicious doughnuts that are sure to thrill Barbie and Krispy Kreme fans alike.”
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Mattel’s Vice President of Global Licensing and Consumer Products, Meredith Norrie, shared similar excitement in the announcement. “Barbie and Krispy Kreme are two brands that immediately spark joy and elicit sweet memories. As we continue to celebrate Barbie's 65th anniversary this year, Krispy Kreme is the perfect partner to join us, inviting fans across generations to enjoy the perfect blend of flavor and style, with nods to Barbie sprinkled into every bite.”
What are the Barbie x Krispy Kreme doughnut flavors?
In typical Krispy Kreme fashion, this new collab comes with a flavor for everyone. If you love a classic glazed doughnut, check out the Barbie™ Pink Doughnut, which is an Original Glazed Krispy Kreme doughnut, “piped with pink buttercream, sprinkled with sparkly pink sugar, and topped with Barbie sunglasses.” This classic was inspired by Barbie’s iconic pink and popism.
If you prefer a sweetly filled treat, try the Malibu Dream Party Doughnut, which takes inspiration from Barbie’s DreamHouse ™ and is an unglazed doughnut, filled with Cake Batter Kreme ™. This treat is “dipped in Malibu blue icing and sparkly graham sand, topped with a Barbie DreamHouse piece, and piped with a white cloud.”
For any strawberry lovers, the Barbie™ Berries ’n Kreme™ Doughnut is the one for you: an unglazed doughnut filled with Strawberry Kreme, dipped in white icing, drizzled with purple and pink buttercream, and topped with a Barbie heart.
Lastly, a chocolate favorite is the Barbie™ Sweet 65 th Doughnut, which is a glazed doughnut dipped in chocolate icing and topped with Barbie Sweet 65th sprinkles.
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Where and when to get the Barbie x Krispy Kreme doughnuts
Starting today, the public can get a taste of this new collection of doughnuts for a limited time up until September 15, 2024. You can find the doughnuts at any Krispy Kreme shop or select local grocery stores, where the doughnuts are delivered fresh daily. Check www.krispykreme.com/locate/location-search#grocery for your closest location.
What else to expect from the Barbie X Krispy Kreme collab
Not only can you expect this new set of delicious doughnuts, but there will also be giveaways of Barbie Fashionista dolls, as well as an Adult-sized Barbie X Krispy Kreme denim jacket, to randomly selected participants.
Between September 4th and September 6th, fans can comment and tag friends on the Barbie™ x Krispy Kreme social competition post on the @krispykreme Instagram for an entry to the giveaway.
From September 6 to September 8th, Krispy Kreme rewards members that purchased the Barbie X Krispy Kreme dozen, can scan their rewards app at checkout and be automatically entered into the giveaway. See the official rules to see how you can enter without a purchase.
If you visit a participating Krispy Kreme shop on September 7, be sure to come dressed in pink to receive a free Original Glazed doughnut, limit one per guest in-shop and via drive-thru only.
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