What are Kentucky’s favorite Halloween candies in 2024?

KENTUCKY ( FOX 56 ) — Something seems “fishy” with Kentucky’s favorite top candy choices, and that doesn’t even feel like that “hot” of a take.

Kentuckians should give these treats to children this Halloween to help them avoid being tricked, according to 2024 research done by CandyStore.com .

After tracking years worth of bulk candy orders, especially around Halloween time, the online candy ordering store said that Kentucky’s favorite candies at Halloween, in pounds purchased, are:

• Reese’s Cups: 70,644
• Hot Tamales: 57,953
• Swedish Fish: 40,252

How does Kentucky compare to the national rankings? According to its data, M&M’s have overtaken Reese’s as the most popular Halloween candy in 2024. Rounding out the top five are Sour Patch Kids, Skittles, and Starburst.

A peculiar trend was observed while looking at the top 10. Only six of the top 10 were chocolate-based candies, while sour and/or tangy candies made up three of the remaining four.

CandyStore.com said that, in 2023, the popularity of sour candy skyrocketed, making the face-puckering sweets a safe bet to please trick-or-treaters. That doesn’t mean shoppers can be chintzy with the chocolate this year. The delicious treats are still a staple for any Halloween candy dish.

As for Halloween candy sales, since 2011, there has been a steady increase in candy sales, including a major jump from $3.1 billion to $3.6 billion from 2022 to 2023.

In 2024, the National Retail Federation estimates around $3.5 billion to be spent on Halloween candy. Still, CandyStore.com noted that overall Halloween spending is predicted to be over $12.2 billion, which is down 5% from 2023.

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However, the dip in Halloween spending could be attributed to inflation numbers cooling off and consumer confidence expressing overall economic optimism from this time last year.

To view the rest of the state’s favorite Halloween candies, click here .

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