Let there Be Light: Company Opens World’s First Flashlight Experience Store in Las Vegas

At the event, Olight unveiled five new products, including the Arkfeld Ultra, Baton Turbo, and Perun 3.Photo byDavid LusvardionUnsplash

Olight, a brand known for its mid-to-high-end flashlights, has opened the world’s first flashlight experience store at Fashion Show Las Vegas. The opening, which coincided with the brand’s major product launch and fan festival, marks a significant step in Olight’s efforts to expand its presence in the U.S. market.

The new store adopts a digital retail model, integrating online and offline channels using cloud computing, big data, and IoT technologies. This system allows customers to order online and pick up in-store, streamlining the shopping experience.

At the event, Olight unveiled five new products, including the Arkfeld Ultra, Baton Turbo, and Perun 3. The Arkfeld Ultra, made from durable aluminum, is noted for being one of the toughest flashlights on the market. The company also announced a charity initiative tied to the sale of its Arkfeld Pro (Paw Edition), which will support animal welfare projects in 13 countries.