Spirit Halloween Launches Spirit Christmas: New Holiday Concept to Debut in 10 Stores in NJ, NY, MA

Spirit Halloween, the seasonal retailer known for its massive presence during the spooky season and viral memes, is expanding its festive footprint with a new concept—Spirit Christmas. After pulling in over $1 billion in annual revenue with over 1,500 locations across the U.S., the company is testing its holiday idea in 10 stores across the Northeast.

The new Spirit Christmas stores will feature a wide selection of holiday décor, apparel, gifts, and stocking stuffers. Locations include Marlton, Brick, and Mays Landing in New Jersey, Albany and Bohemia in New York, Erie in Pennsylvania, and others.

“We’re hopeful it will resonate with our customers,” said Nikki Balles, Spirit Halloween's Senior Director of PR.Photo bySamuel SveconUnsplash

Shoppers can expect these transformed stores to open shortly after Halloween, offering everything needed to make the holiday season just as spirited as Halloween.