Butterball Debuts Turkey That Can Go Into Oven Straight from Freezer, Requires No Thawing, Seasoning

Unlike traditional turkeys, the Cook from Frozen option does not require basting, brining, or seasoning.Photo byButterball

As Thanksgiving approaches, Butterball has unveiled its latest innovation designed to simplify holiday meal preparation: the Butterball Cook from Frozen Premium Whole Turkey. This new product caters to both seasoned and novice hosts, offering an easy two-step process: unwrap and roast. With no need for thawing, mess, or stress, it promises to be a hassle-free centerpiece for Thanksgiving gatherings.

The Cook from Frozen turkey can be ready within hours of purchase, eliminating the traditional days of thawing that often leave hosts feeling overwhelmed. Additionally, there are no necks or giblets to remove, which streamlines the cooking process and reduces kitchen mess.

Unlike traditional turkeys, the Cook from Frozen option does not require basting, brining, or seasoning. A specially formulated brine ensures the turkey remains moist throughout the roasting process, guaranteeing the same delicious flavor that Butterball has brought to family tables for over 70 years, now achievable in just two simple steps.