Grambling State launches NIL partnership for student-athlete merch

Courtesy of Grambling State Athletics

GRAMBLING, La. | Grambling State Athletics is proud to announce a new partnership with Influxer, an innovative platform that will empower HBCU student-athletes to capitalize on their name, image, and likeness (NIL).

Through this collaboration, student-athletes will have the opportunity to create personalized, co-branded merchandise for fans to purchase.

Influxer, an officially licensed vendor, will produce apparel customized with HBCU student-athletes, names and numbers. Beyond merchandise creation , the platform will provide valuable resources on marketing, entrepreneurship, and personal branding, helping athletes navigate the expanding NIL landscape.

“The NIL landscape is constantly evolving and working with Vice President For Intercollegiate Athletics Dr. Trayvean Scott and Associate AD for External Relations, Taylor Stewart has been an amazing opportunity to see the vision that they have for Grambling State in providing great options through Influxer for their student-athletes. They see this as not simply a transactional opportunity, but as an opportunity to develop long term skills for life,” said Influxer Vice-President Keith Miller

Every Grambling student-athlete will have the opportunity to create a personalized web page where fans can browse and purchase exclusive gear. This initiative provides a direct connection between Tiger fans and the athletes they support, enhancing engagement and school spirit.

For more information and to purchase co-branded apparel, visit the Grambling State Athletics Influxer page at https://influxermerch.com/colleges/grambling-state-university/sports

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