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    Foursquare Discontinues City Guide App For Strategic Shift

    6 days ago

    Overview

    Foursquare has made the decision to discontinue its City Guide app. This change reflects a shift in the company's focus and strategy regarding how it serves its users.

    Reasons for Discontinuation

    - Strategic Shift: Foursquare is focusing on other products and services that align more closely with its core business objectives.

    - User Engagement: The City Guide app may not have achieved the desired level of user engagement or growth.

    - Market Changes: The evolving landscape of location-based services may have influenced the decision to retire the app.

    Impact on Users

    - Loss of Access: Users will no longer be able to access features that the City Guide app provided, such as local recommendations and reviews.

    - Transition to Other Services: Users may need to explore alternative apps for their city exploration needs.

    Next Steps for Users

    - Seek Alternatives: Users should consider other apps that offer similar services, such as Yelp or Google Maps.

    - Feedback: Users can provide feedback to Foursquare about their experiences, which may help shape future products.

    Conclusion

    The discontinuation of the City Guide app marks a significant change for Foursquare and its user community. While it may be disappointing for some, the company is redirecting its efforts to better serve users through other avenues.

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