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  • KNWA & FOX24 - Northwest Arkansas & River Valley News

    How does Spirit Halloween choose its locations?

    By Brooke WilliamsKyler Swaim,

    2024-08-22

    https://img.particlenews.com/image.php?url=0QGkY2_0v6nogho00

    ARKANSAS (KNWA/ KDVR ) — Halloween stores are starting to pop up in previously vacant commercial spaces across Arkansas.

    Most brick-and-mortar stores stay in one location for more than a few months, but Spirit Halloween is only open for a few months of the year, often in different pop-up locations from one year to the next.

    A spokesperson for Spirit Halloween told Nexstar’s KDVR that they “cannot reveal our operational secrets,” but did give some insight into how the company chooses its locations for each spooky season.

    “We look to identify stores in lifestyle centers, strip centers, free-standing stores, major downtown retail locations, and in major malls that are surrounded by a national retailer mix. Ideal locations for a Spirit Halloween store offer between 5,000 and 50,000 square feet of sales floor space with great visibility,” the spokesperson said.

    MUNCY, PENNSYLVANIA, UNITED STATES – 2024/08/10: A family exits a Spirit Halloween store operating in a former Best Buy. Spirit Halloween, LLC, a subsidiary of Spencer Gifts, is a seasonal retailer that sells Halloween decoration and costumes at more than a thousand locations each Halloween season. (Photo by Paul Weaver/SOPA Images/LightRocket via Getty Images)

    According to the website, the company looks for three-month leases in power centers, strip centers, free-standing stores, downtown retail locations and malls surrounded by a mix of other national retailers. The company aims to set up in communities with a population of around 35,000 people living within a 3-5 mile radius.

    Has Spirit Halloween opened in Northwest Arkansas and the River Valley for the year?

    None have opened yet in Northwest Arkansas or the River Valley. However, a couple have already opened for the season in the Little Rock metro. One location has also opened in Conway and another is open in Jonesboro.

    According to the Spirit Halloween store locator map , stores are in locations that used to be things like Forever 21, Office Depot, Family Dollar, Walmart, Big Lots, Bed Bath & Beyond and Party City.

    The stores typically close within a week or two after Halloween.

    Copyright 2024 Nexstar Media Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

    For the latest news, weather, sports, and streaming video, head to KNWA FOX24.

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