Luxury Bedding Store Proposed for Westside Provisions

A luxury bedding company appears to be working on a new Atlanta location.

Boll & Branch is planned for 1100 Howell Mill Road NW, according to a building permit application with the City of Atlanta. The store would be located at the Westside Provisions District .

According to the application, the store would be 2,581 square feet. The space, suite A04, is located next to the floral shop Le Jardin Français Boutique. It’s also a few doors down from Atlanta’s first PVOLVE fitness studio , which is set to open at the end of May.

Founded in 2014, Boll & Branch is a luxury bedding company that uses 100 percent organic materials. Product offerings include sheets, pillows, towels, furniture and more. They currently have stores in New Jersey, Florida, Texas and Connecticut.

This would be the company’s first brick-and-mortar location in Atlanta. Retail Dive reported last October that the company was eyeing expansion in Georgia, Florida, Tennessee, New England, Illinois, California and the Mid-Atlantic.

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