Ratings: Daytime Emmys Audience Grows 39% to Mark 4-Year High

The 51st annual Daytime Emmy Awards on Friday night averaged 2.82 million total viewers on CBS, marking the event’s largest overnight audience in four years — since the early-pandemic, virtual “ceremony” held in June 2020 (which drew 3.3 million lookie-loos).

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The audience for this year’s kudoscast was up +39% from last year (where it didn’t air until December, due to the Hollywood strikes) and up +1% from June 2022.

Over on Paramount+, live streaming of the Daytime Emmys reportedly was up some 87% to mark the event’s largest live streaming audience to date.

During Friday night’s tight, two-hour telecast, ABC”s General Hospital grabbed gold four times, including its fourth straight Outstanding Daytime Drama win.

Daytime Emmys host CBS’ The Young and the Restless followed with a pair of wins, including for lead actress Michelle Stafford, while CBS’ The Bold and the Beautiful and Peacock’s Days of Our Lives each picked up a singular statuette.

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Among the daytime talkers, The Kelly Clarkson Show took best show honors, while Live! ‘s Kelly Ripa and Mark Consuelos won for hosting.

And quite notably, Dick “Spry for a 98-Year-Old Guy” Van Dyke became the oldest Daytime Emmy winner, for his guest-starring performance as Days of Our Lives ‘ Timothy Robiocheaux. (Watch his acceptance speech above.)

The rest of this year’s Daytime Emmys awards will be handed out tonight at 9/8c at the Daytime Creative Arts & Lifestyle Emmy Awards (streaming on The Emmys apps and at watch.TheEmmys.tv).

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