Unveiling the Art of Negotiation: A Masterclass with Sunnita Blount

Recently on " Good Vibes ," host DJ. Ms. Eclectic sat down with owner of Creative EsquiHER Attorney Sunnita Blount, Esq . The two discussed the importance of negotiating royalties and financial literacy. With a special focus on the music industry, Ms. Blount shared valuable insights on how to navigate contracts and ensure fair compensation.

The conversation kicked off with a critical discussion about the importance of artists being mindful of the true value of their creations. The topic of negotiating royalties was particularly highlighted.

Ms. Blount emphasized that women, in particular, often struggle to advocate for themselves and negotiate fair deals. She highlighted the importance of learning how to negotiate in all aspects of life, not just in the entertainment industry. "We don't negotiate enough, and we don't advocate for ourselves enough," she said.

The conversation then turned to royalty payments, which Ms. Blount described as a payment received by someone who owns rights in a composition. She emphasized that artists should carefully review their contracts and understand the terms, including the royalty percentage and term length. She also shared several examples of bizarre contract clauses, including continuous contracts that can lock artists into lengthy agreements.

Throughout the conversation, Ms. Blount dropped gems of wisdom on how to navigate the entertainment industry. She stressed the importance of understanding one's rights and advocating for oneself.

To listen to the full interview, click the link above.