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    Shaping J.Crew’s Digital Transformation Strategy

    By Lauren Parker,

    10 days ago
    https://img.particlenews.com/image.php?url=1v31fN_0uKQh02V00

    In this special “Chat Box” episode, part of a series of executive spotlights for RetailRx community hub, Fairchild Studio Director Lauren Parker is joined by Danielle Schmelkin, chief information officer of J.Crew Group.

    Schmelkin discusses the shifting role of the CIO, J.Crew and Madewell’s digital transformation strategies, and sheds light on how retailers should use AI and other technologies to set themselves up for digital success.

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