Amazon’s 48 hour festival of deals has finally arrived. Lasting until midnight tomorrow, Prime Day is your chance to upgrade your tech for less, with waves of discounts continuously washing up on the retailer’s shores.
Amazon has deals on everything from Apple devices to home appliances and more. Our expert team of IndyBest deal hunters are busy curating dedicated guides to the best Prime Day offers on TVs , laptops and headphones .This page will pull together the best of it all, from smartphones, smartwatches and fitness trackers to smart home tech, games consoles and more. We’ve already seen incredible discounts on AirPods and the Meta Quest 3.
Follow live: The best and latest Amazon Prime Day deals
Bezos has finally pulled the Prime Day lever, and below, we’re rounding up the very best tech discounts we’ve spotted in the sale.
Best Prime Day tech deals
Apple AirPods Pro, 2nd generation wireless earbuds: Was £229, now £179, Amazon.co.uk
Apple’s flagship AirPods have plummeted to their lowest-ever price for Prime Day, and now is very literally the perfect time to snap them up. Our tech critic David Phelan said in his review that they offer extra features over the previous AirPods Pro from 2021, boasting better audio quality, stronger noise cancellation and better battery life.
The biggest change in design applies to the charging case, which now has a loop on the side to enable you to attach a lanyard, and there’s a speaker on the underside to help you locate it with the Find My app. They were updated with new features in September last year, and there are even more new features launching in iOS 18.
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Google Pixel 8 Pro: Was £999, now £616.55, Amazon.co.uk
Discounted by an enormous 38 per cent, Google’s flagship Pixel 8 Pro is one of the best smartphones we’ve ever tested. “This year’s Pixel phones go hard on fancy generative AI features, but underpinning all of Google’s software cleverness is an excellent device boasting a significant hardware upgrade over last year’s model,” our writer said in their review . “With a telephoto lens and extra RAM, as well as a Tensor G3 processor, AI-fuelled photo editing features and a glorious 120Hz display, it’s the Android device to beat.”
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Samsung Galaxy S23: Was £749, now £549, Amazon.co.uk
Save £200 on Samsung’s flagship smartphone from last year with this stellar Prime Day deal. While not as powerful as the S23 Ultra, it’s still a very capable smartphone. “On the outside, the biggest changes have been made to the design of the camera arrays on the back of the S23,” our writer said in their review . “The smaller phone drops the corner bump in favour of three-ringed lenses, giving the rear of the phone a less cluttered appearance and bringing it in line with the design of the Ultra.”
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Garmin Forerunner 55: Was £159.99, now £131, Amazon.co.uk
An excellent runner watch for beginners, or anyone looking to graduate from a Fitbit, the Garmin Forerunner 55 is an affordable entry into the world of fitness wearables. It features a built-in GPS tracker and can store hundreds of hours of music and podcasts, meaning you can leave your phone at home. It’s essentially the entry-level version of the Forerunner 265, which appears in our round-up of the best smartwatches .
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Apple iPhone 14 Plus, 128 GB: Was £799, now £599, Amazon.co.uk
It might not be the newest iPhone in the range, but the plus-size version of the iPhone 14 is still a powerful smartphone with some big internal upgrades over its predecessor. “This is a fast and attractive smartphone, with Apple’s excellent design and build quality, the now-routine features, such as water resistance and strong screen, and a significantly improved camera,” our writer said in their review of the handset. This is a huge 25 per cent discount over the original price.
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Astro Gaming A50 wireless gaming headset: Was £319.99, now £169.99, Amazon.co.uk
Whether you game on Xbox, Playstation or PC, this wireless gaming headset from Astro is currently nearly 50 per cent off on Prime Day. Promising high-quality sound resolution and three-dimensional spatial audio, they are designed to make you feel as immersed in the game as possible. Plus you can control your chat and game audio by using controls built into the headset.
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Samsung Galaxy Tab S9: Was £1,049, now £729, Amazon.co.uk
Looking for a tablet as good as the iPad Pro, but significantly cheaper? Look no further than the Samsung Galaxy Tab S9, which currently has over £300 off and comes with an S Pen stylus. “Designed around productivity and entertainment, the Galaxy Tab S9 is powerful enough to support multi-tasking and windowed apps, can be used with the newly upgraded S Pen stylus, and can be attached to an optional keyboard cover case to effectively turn the tablet into a laptop,” our writer said in their review .
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Sony WH-1000XM5 wireless headphones: Was £379, now £259.99, Amazon.co.uk
Sony’s flagship wireless headphones launched in 2022 and still comfortably hold the top spot in our round-up of the best wireless headphones . We can attest to their quality, especially when it comes to noise-cancellation, which is a cut above the competition. Right now you can snap up a pair with a 31 per cent discount.
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Google Pixel 8 + Pixel Watch: Was £1,038, now £698, Amazon.co.uk
This deal at Amazon gets you the Pixel 8 and the Pixel Watch with a £340 discount versus buying both separately. We’ve seen this bundle on sale for less than £600 in the past, but right now this is still the cheapest way to pick up Google’s best smartphone and the original Pixel Watch.
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Samsung Galaxy tab S9 ultra: Was £1,299, now £1,099, Amazon.co.uk
“This is a brilliant tablet, with a gloriously rich and vibrant screen that has to be seen to be appreciated,” our tester praised, dubbing this model the best Samsung tablet in their tried-and-tested review . Powered by the fastest Snapdragon 8 Gen 2 processor, it can “handily replace your laptop when coupled with a keyboard case or Bluetooth mouse and keyboard”, our reviewer added. With a 15 per cent discount ahead of Amazon Prime Day, there’s a £200 saving to be secured.
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Google Pixel Buds Pro: Was £199, now £129, Amazon.co.uk
With a huge 35 per cent off this Prime Day, Google’s wireless earbuds are down to £129 at Amazon. Designed to work seamlessly with Pixel devices, they’re a great-sounding pair of noise-cancelling buds with excellent battery life.
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Sony portable speaker: Was £259, now £139, Amazon.co.uk
If you’re on the hunt for a great portable speaker with a hefty discount, this deal is worth having on your radar. Sony’s speaker was named the best overall in our tried-and-tested review , owing, in part, to its “fantastically rugged” design and “crisp, clear sound” that lasts for up to 25 hours on one charge. Packed with features our tester loved, it’s now reduced by 46 per cent, ahead of Amazon’s Prime Day sale, saving you a sizeable £120.
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Do you have to be a Prime member to access Prime Day deals?
Access to Prime Day deals is exclusive to Prime members. Sign up for Amazon’s subscription service and you’ll also get perks like unlimited next-day delivery, same-day delivery, and access to Prime Video and Amazon Music. There are deals and offers throughout the year that only Prime members can take advantage of too, as well as early access to lightning deals.
Amazon Prime costs £8.99 per month, but you can choose to save annually by paying £95 for the full year. New users can take advantage of a free 30-day trial of Amazon Prime , so if you plan on using the trial to dip into those Prime Day deals, now’s a good time to activate your trial.
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