US Denim Mills’ Zen Collection Merges Individuality With Conscious Designs

Pakistan-based US Denim Mills – A company of US Group is leaning into style and comfort for its Fall/Winter 25/26 collection.

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Crafted in collaboration with veteran denim designer Piero Turk, the Zen Collection captures the essence of minimalism and balance, with a strong connection to the earth “woven into every detail,” according to Intizar Ali, general manager of research and business development at US Denim Mills – A company of US Group. This collection was recently launched at Kingpins Amsterdam earlier this year.

“Imagine each thread, each wash, each unique blend and texture—not as a cacophony, but as a symphony. A symphony that celebrates minimalism, simplicity and the raw beauty of nature,” Ali added. “The Zen Collection isn’t about fleeting trends or excessive ornamentation, though. It’s about a mindful connection to the world around you. It’s about wearing denim that feels like a second skin, crafted with such intention that it becomes an extension of your own inner peace.”

The Zen Collection is all about luxury with a smart mix of fibers, featuring various weights, washes and textures. It includes classic HertiEdge selvedge denim, which offers a vintage look with a unique marble crunch effect, alongside hyper-stretch denim for ultimate comfort and freedom of movement.

In addition to these styles, the collection showcases bold hues that push denim’s boundaries while offering more subtle shades like New Obsidian and Onyx Blue.

“Imagine classic, lightweight denim with a vintage wash that combines a nostalgic vibe with modern comfort,” Ali said. “For those seeking luxury, there’s even a smart and formal denim that prioritizes both style and comfort.”

The Zen Collection consists of six categories, each designed to reflect a distinct fashion personality.

First, Zen Origin targets the “vintage rebel” with authentic vintage denim, promoting sustainable fashion suitable for various occasions. Its durable construction ensures longevity and versatility for everyday wear.

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Building on that foundation, Zen Luxe focuses on premium quality, combining softness, super dark hues and “elegant aesthetics.” This collection is tailored for individuals who prioritize comfort and style, featuring layered outfits ideal for transitioning from day to night.

Zen 2.0 encourages unconventional style for trendsetters, with unique textures and denim beyond blue that allows for bold self-expression. This collection “is perfect” for those looking to stand out in any setting, Ali stated.

In contrast to the bold aesthetics, Zen Flex offers flexible, hyper stretch denim including bi-stretch for active lifestyles. Ideal for yoga, dancing or hiking, Zen Flex provides comfort and freedom of movement without compromising style.

Following this, Zen Gen champions individuality and gender-neutral fashion. With versatile pieces and unique patterns, it encourages experimentation and self-expression across various settings.

Lastly, Zen Life embodies comfort and timeless style. Designed for everyday wear, this collection is perfect for relaxed outings, ensuring modern authentic looks in light weight denim without sacrificing ease.

“This season, don’t just wear denim; wear a statement,” Ali said. “The Zen Collection invites you to explore your individuality, embrace conscious fashion and discover a world of possibilities woven with meticulous craftsmanship and a commitment to a greener future.”

To learn more about US Denim Mills – A company of US Group and its Zen Collection, click here.

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