M&M’S Ice Cream protects summer birthdays with first-ever “Funsurance” Program

DALLAS (KDAF) — Featuring creamy, rich ice cream sandwiched between two scrumptious M&M’S-filled cookies, Mars’ classic ice cream sandwiches have become synonymous with summer celebrations. To celebrate 25 years since M&M’S Ice Cream Cookie Sandwiches first made their debut, the brand is introducing a first-of-its-kind birthday party program that guarantees party fun – as long as you bring M&M’S Ice Cream Cookie Sandwiches to the festivities!

In partnership with digital insurance company, Lemonade , M&M’S Ice Cream is offering fans “Funsurance” to continue to make all birthday celebrations a little bit sweeter. M&M’S Ice Cream Cookie Sandwiches are the easy-to-share treat that brings extra colorful fun to every festivity, but there are the uncontrollable moments that try to interfere with the maximum fun each frozen treat brings – whether the balloons popped, the pizza delivery got lost or the pool party was rained out. That’s why from July 17 through Aug. 10, consumers who purchase M&M’S Ice Cream Cookie Sandwiches and experience any fun intrusions can enter for a chance to win back some of that fun, with 25 lucky winners chosen at random to receive $250 to make any hiccups a bit sweeter.

Consumers can go to www.mmsicecreamfunsurance.com , upload a receipt confirming purchase of M&M’S Ice Cream Cookie Sandwiches and “file a claim” detailing what interfered with the maximum fun at their summer party for the chance to win.

Although M&M’S Ice Cream “Funsurance” will only be available until Aug. 10, M&M’S Vanilla, Chocolate, Cookies & Cream and Mint-flavored Ice Cream Cookie Sandwiches are available for purchase nationwide at retailers year-round. Consumers can go online to see which retailers near them will deliver these colorfully fun frozen treats.

For more details on M&M’S Ice Cream “Funsurance” Sweepstakes* and for the Official Rules, visit www.mmsicecreamfunsurance.com . For more on M&M’S Ice Cream visit MMS.com and follow M&M’S on Facebook , X , TikTok and Instagram .

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