Fans Say Daniel Craig Is in His 'Have Fun Era' as He Debuts Controversial New Look

Daniel Craig may characteristically sport a clean-shaven and suave, James Bond-esque look, but his latest style switch-up has the actor nearly looking like a new man.

For a photoshoot with fashion brand Loewe, the No Time to Die star totally diverted from his usual, rocking a vintage, bang-shag hairstyle featuring locks much longer than what fans are used to seeing on the English actor.

Representing the brand's Fall Winter 2024 men’s campaign, which "features works by American artist Richard Hawkins," merging "pop cultural and historical figures and emblems into a vibrant, distinctive aesthetic," Craig can be seen sporting a variety of different looks that seemingly shed years off of him for the campaign.

In the cover shot, the actor appears nearly unrecognizable donning a printed polo sweater with jeans, an oversized belt purposely unbuckled, with his hair in his face covering one eye. He threw a braided bag over his shoulder, making a silly facial expression.

Another capture found the Skyfall star rocking a black leather bomber jacket revealing a matching tank underneath, paired with khaki cargos. His hair was combed back, as to show off his facial features and blue eyes.

Fans in the comment section couldn't get enough of the new look, wasting no time in expressing their thoughts on the pictures.

"Daniel Craig really just in the 'Imma have fun' era of his life and I'm here for it 10000%," one applauded, while another gushed, "I love when people can reinvent themselves and make fun of it. Daniel, u are superlative!!"

"This new softness suits him well, non?" a third noticed, as a fourth follower insisted that he went "From Bond to Cool Uncle."

"This is his best appearance ever!" yet another was convinced.

Someone else got creative, merging the 007 action film series with the brand, renaming Loewe, "L007WE ❤️‍🔥❤️‍🔥❤️‍🔥."

Meanwhile, one wasn't the biggest fan of the change, inserting their opposing opinion: "I hate this so hard. Like when your middle-aged relative doesn’t realize he outgrew his cool phase years ago. Creepy."

Next: Fans Can't Get Enough of Daniel Craig's New Haircut in Rare Appearance With Wife Rachel Weisz