Unscripted: EGYM CEO Philipp Roesch-Schlanderer on Strength Training & Healthcare

Philipp Roesch-Schlanderer, who leads fit tech giant EGYM, shares his candid thoughts on topics such as the rise of strength training, fitness and healthcare, and the right way to approach member engagement

In the latest episode of Athletech News’ Unscripted podcast, EGYM co-founder and CEO Philipp Roesch-Schlanderer joins co-hosts Edward Hertzman and Eric Malzone to discuss the fitness tech giant’s impact in an ever-changing market.

Roesch-Schlanderer, Hertzman and Malzone discuss EGYM’s investment in strength training at the right time and the value of customer loyalty. Enriching topics such as the origins of EGYM , now the creative use of smart tech , and why there are more health resources than ever, but no increase in worldwide health, are also covered in this compelling sit down. Watch this episode of “Unscripted” for unfiltered takes on the following:

• Capitalizing on the rise of strength training
• Fitness in healthcare
• The psychological side of member engagement and retention

Key Talking Points :

• (0:00 – 1:41) Introductions
• (1:41 – 7:27) EGYM’s conception and ambitions
• (7:27 – 10:24) Betting on strength training
• (10:24 – 14:34) Growing externally and internally
• (14:34 – 16:24) Finding new market opportunities
• (16:24 – 18:13) How customer loyalty combats a rapidly changing market
• (18:13 – 25:50) Growing potential for fitness’ role in preventative health care
• (25:50 – 29:43) Making a difference where healthcare does not
• (29:43 – 39:22) Bringing the hardest-to-get people into gyms
• (39:22 – 43:50) Leveraging in-person coaching with tech
• (43:50 – 44:55) Wrap-up

The post Unscripted: EGYM CEO Philipp Roesch-Schlanderer on Strength Training & Healthcare appeared first on Athletech News .