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    When Black Girl Magic Meets Beauty: Ciara Is NARS’ New Global Ambassador

    By Lauren E. Williams,

    3 days ago

    https://img.particlenews.com/image.php?url=2AazBQ_0uftplO700

    https://img.particlenews.com/image.php?url=1Xnmgq_0uftplO700

    Source: Frazer Harrison / Getty


    Ciara is one of the newest global ambassadors for NARS Cosmetics , marking a major beauty first in the star’s career. The “Color Purple” actress broke the exciting news through a seductive and captivating video clip shared on her social media channels.

    “ Dream come true Sooo happy to announce I am a NARS Global Brand Ambassador,” the “How We Roll ” artist wrote expressed her enthusiasm for the partnership.

    Ciara, known for her distinctive style, signature dance moves, and dynamic presence, brings fresh energy to NARS, a brand celebrated for its innovative and inclusive approach to beauty. The collaboration promises to fuse Ciara’s bold and unapologetic fashion sense with NARS’ cutting-edge makeup products, creating a synergy that fans and beauty enthusiasts can look forward to.

    RELATED: Ciara And Kelly Rowland Exude Sisterhood And Style In Beverly Hills

    As a global ambassador, Ciara helps NARS celebrate its 30th anniversary.

    Ciara is one of three new ambassadors announced by the legacy brand on July 26. The three new faces help celebrate NARS’ 30th anniversary and continuous history of providing the girlies with iconic product names, cutting-edge formulas, and lasting bombshell beauty looks.

    Ciara’s first job as an ambassador was joining the New York brand for a fabulous promotional shoot. In true fashion, the star slayed the cameras.

    Ciara’s promo reel featured her in glamorous bright red fur, debuting NARS’ Explicit bold red lipstick. Her hair was slicked back to showcase her fabulous cheekbones and new lip color, and her jewelry looked rich and expensive.

    See the video below.

    RELATED: Ciara Is Basking In Her ‘Soft Girl Era’ As A Mother

    Attention beauty enthusiasts, this Ci Ci’s new collab is for you.

    Reaching out directly to her fans and fellow makeup girlies, Ciara sent videos about her new line to popular TikTokers. Influencer Kristy Sarah received a video, gagging online.

    While picking out date night outfits with her husband, Desmond, the popular social media personality shared her personal Ciara video and NARS’ new lippies. According to Kristy, the products “feel like satin” and come in gorgeous, “flattering” shades.

    From the looks of Kristy’s TikTok video, her husband is a fan of Ciara’s new cosmetics, too.


    Ciara’s beauty announcement marks a significant milestone for the mother of four and the legacy beauty brand. Fans can anticipate more thrilling collaborations, product drops, and innovative activations from Ciara and NARS. These efforts celebrate beauty, creativity, individuality, and empowerment.

    Congratulations, Ci Ci!

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