Content marketing has become a crucial aspect of any business’s digital strategy, allowing companies to connect with their target audience, build brand awareness, and ultimately drive sales. By creating high-quality, relevant, and valuable content, businesses can establish themselves as thought leaders in their industry, increase their visibility in search engine results, and attract and engage with their target audience. This approach to marketing is particularly effective in today’s digital landscape, where consumers are increasingly seeking out information online and are more likely to trust content that is informative, entertaining, and relevant to their interests.

Content marketing- A Must Read Comprehensive Guide

Influencer marketing has become a buzzword in the world of digital marketing, and for good reason. It’s a powerful way for brands to reach new audiences, build brand awareness, and drive sales. The concept is simple: brands partner with influential individuals who have a large following on social media, and those influencers promote the brand’s products or services to their followers. This can be done through sponsored posts, product reviews, tutorials, or other forms of content.

Influencer marketing- A Fascinating Comprehensive Guide

Email marketing has become an essential part of any successful digital marketing strategy. It allows businesses to connect with customers and prospects in a targeted and personalized way, fostering brand loyalty and driving conversions. The key to effective email marketing is to create campaigns that resonate with the target audience, whether it’s through sending promotional emails, newsletters, or automated series. With the rise of mobile devices, email marketing has also become more about mobile-first design, ensuring that emails look great on smaller screens and are optimized for quick consumption.

Email marketing- A Must Read Comprehensive Guide

As the digital landscape continues to evolve, it has become increasingly important for businesses to develop a comprehensive digital marketing strategy that aligns with their overall business goals. A well-crafted digital marketing strategy can help companies build brand awareness, drive website traffic, and ultimately generate leads and sales. At the heart of any successful digital marketing strategy is a deep understanding of the target audience, including their needs, preferences, and behaviors.

Digital marketing strategy- A Fascinating Comprehensive Guide

Blanco, TX

Community Voices represent independent, third-party users who have joined our contributor program but not yet verified their accounts. Community Voices are expected, like all users, to adhere to our Community Standards.

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Brigid Pfeifer

There were a number of celebrities who passed away within the past week, including two notable actresses: Shelley Duvall and Shannen Doherty. Shelley Duvall passed away on Thursday July 11th at her home in Blanco, Texas. The cause of death was complications from diabetes and news of her death was confirmed by her partner Dan Gilroy.

Two Beloved Hollywood Actresses Have Passed Away This Week

Creative Bloq

Brand Impact Awards judges explain what makes good branding great.

5 tips for creating impactful branding

NewsByJoshua

If you’ve been keeping an eye on the retail scene, you might have heard that Rite Aid is getting close to hitting a major rough patch. The pharmacy chain filed for Chapter 11 bankruptcyChapter 11 bankruptcy protection back in October 2023, and things haven’t been looking too rosy since then.

A major retailer is edging closer to a dire situation: Chapter 11 bankruptcy

Here’s a story that’s making waves in the retail world: Conn's HomePlus, a well-known discount furniture chain, has just filed for Chapter 11 bankruptcy. And the news isn’t just about numbers—it’s about real people and places, so let’s dive into what’s happening.

Another retail giant has just filed for Chapter 11 bankruptcy and is shutting down several stores.

A sales funnel is a process that a potential customer goes through as they move from being unaware of a product or service to making a purchase. It is often represented as a series of stages, with each stage representing a specific step in the buying process. The goal of the sales funnel is to guide the potential customer through these stages, providing them with relevant information and incentives at each step to ultimately convert them into a paying customer.

Sales funnel- A Comprehensive Guide

Writers represent independent, third-party users who have joined our contributor program and self-verified their accounts. Writers are expected, like all users, to adhere to our Community Standards.

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Carol Perez

Want to make some good money by sharing your opinions on products and services?! (I swear I’m not talking about surveys). I’m talking about focus groups! And not just any kind of focus group, but online focus groups that you can participate in from the comfort of your own home!

30 Best Paid Online Focus Groups: Earn $500/hr sharing opinions on products and services from home

Us Weekly

Influential, the world's largest influencer marketing company — which recently collaborated with Us Weekly for celeb-packed events at Cannes Lions in June — has been acquired by Publicis Group for $500 million. "I am thrilled for Influential to join Publicis Groupe – the world’s highest performing and most innovative holding company," Influential CEO Ryan Detert […]

World’s Largest Influencer Marketing Company Influential Acquired by Publicis Groupe

New York City, NY

Cheryl E Preston

Yesterday was the third time this year that an ad stating Chelsea Clinton lives in a beautiful Virginia home popped up on my laptop. My computer did not warn me this was a dangerous site, so this time, I clicked on the link.

Chelsea Clinton is rumored to be living in Virginia but probably still in NYC

Virginia State

Wendy's birthday was spent away from her loved ones. Virginia Wendy Williams fans, the latest update is not encouraging. The former talk show host turned 60 on July 18 without any of her loved ones around. According to Yahoo, family members remain "out of bounds" and have no access to Wendy as she battles dementia and progressive aphasia.

The family of talk show diva Wendy Williams were unable to celebrate her 60th birthday by her side

Wisconsin State

Brookfield, WI

In a wave of unexpected newsunexpected newsunexpected newsunexpected news, Piggly Wiggly has shuttered its store in Brookfield, Wisconsin, leaving customers feeling as if they've lost a family member. The closure, originally set for June 15, was moved up abruptly, catching shoppers off guard as the aisles emptied out with a clearance sale offering 50% off all merchandise.

500-store Grocery Chain Closes Location, Shoppers Cry.

As information becomes readily accessible to everyone and communication occurs at light speed, writing business growth well has never been more essential. Practical conveying of ideas via written content is critical for organizations attempting to attract investors; high-caliber writing has an immediate and tangible effect on investor trust, corporate growth, consumer involvement, and financial success.

The Impact of High-Quality Writing on Business Growth and Investor Confidence

Denver, CO

Contributors represent independent, third-party users who have joined our contributor program and self-verified their accounts. They have also demonstrated their experience writing hard news for other outlets. Contributors are expected, like all users, to adhere to our Community Standards.

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David Heitz

A dangerous drug that is being mixed into fentanyl is causing those who inject it to develop a rash of sores that resembles a case of flesh-eating bacteria. People experiencing homelessness around Denver can sometimes be seen with these bloody, weeping wounds. I recently mentioned this phenomenon to a fentanyl user who told me about the xylazine connection.

Denver homeless people suffer sores as xylazine enters fentanyl supply

Former VP of marketing Joel Dewberry promoted to chief marketing officer. Malouf’s VP of marketing has been named the company’s chief marketing officer. Joel Dewberry, who comes to the role with 24 years of experience in consumer goods and 13 years leading director-to-consumer and e-commerce performance, said he has big plans for the furniture and bedding company.

Malouf Gets a New CMO

Four ways to leverage AI to improve a guest engagement platform. With artificial intelligence advancing by leaps and bounds, brands need to be fully aware of how it can take their guest engagement practices to the next level. Fundamentally, AI utilizes machine learning algorithms for predictive modeling and pattern recognition....

Bringing Generative AI to Loyalty Programs


				













	Fashion, I love you, but you are not serious people.How Avon International Enhances Global Demand Planning With Blue Yonder's AI Tools




	I love “Succession.” I love the dark humor, the brutal language and the sheer audacity of business mogul Logan Roy. As I reflect on my first six weeks as chief executive officer of Cascale, I keep coming back to his quote from season four. After questionable decision-making on their part, he told his kids: “I love you, but you are not serious people.”




	The industry’s approach to sustainability is not working. We are already seeing brands step back from their committed...

Why Manufacturers Need to Be a Part of Fashion’s Sustainability Solution

Dev24

Starting a new business can be an exciting yet daunting task. With so many options to choose from, how do you know which industry is right for you? The key is finding a growing industry that matches your skills, interests, and budget. Here are some industries poised for growth in 2024:

Hot Industries to Start a New Business in 2024

NewsBreak

Social media marketing- A Comprehensive Guide

Social media marketing has become an essential component of any business’s digital strategy, as it provides a platform for companies to connect with their target audience,...

Social media marketing- A Comprehensive Guide

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