In 2021, Drew Barrymore developed a design ideology: to create the things she 'wanted to see in the world,' and that's exactly what she did. Cut to 2024, and her brand, Beautiful, stands as one of the most reputable homeware labels in the modern American home. What started as kitchenware has developed to cover our entire home – spanning boucle accent chairs and sectional sofas (that are iconic in their own right), bathroom towels, and one of the most stylish air fryers we've ever seen.
'Designing your home can be a lot of fun, and we wanted to bring items that consumers are excited about,' Barrymore says in an exclusive interview with H&G .
'It's a way to bring out your personality while creating a space for comfort for you, your family, and your friends. We hope our pieces, from our cookware to our couches or pillows , bring a bit of joy to your home and inspire you to get creative while designing or redesigning spaces within your home.'
Beautiful by Drew Barrymore deals – H&G's top picks
Beautiful by Drew Barrymore often enjoys generous discounts around big sale events, such as Black Friday and Memorial Day. However, reductions aren't limited to these periods. Sometimes, some of her most beloved products are quietly discounted at unpredictable points in the calendar, including right now.
We've listed our curated pick of the current, most unmissable deals, but we recommend being quick, as we don't know when these reductions will end.
Resilient seating
Modular Sectional Sofa With Ottoman
Arguably the most recognizable of all Barrymore's pieces, the Beautiful Modular Sectional is an easy, elegant, and versatile furniture set that demands attention in every living room. It's currently on sale, with over $100 off, so there is no better time to pick up a modern-day furniture icon and see what all the excitement is about for yourself.
Fluted design
Bookcase / Entertainment Center
There are versatile furnishings, and then there's this entertainment center, designed to house a TV or double as a bookcase, depending on our needs. The upper hutch bookcase piece includes 3 open shelves for storing and displaying books or any other accessories we want to bring to the forefront of our room.
Elegant
Floral Paisley Decorative Pillow
The perfect accent pillow: this piece features a lovingly embroidered intricate pattern designed to bring dimension to any couch, armchair, or bed. We love its subtle colorway almost as much as the pattern, as this soft green hue pairs well with neutrals while balancing any bolder tones.
High-performing
Beautiful 5 in 1 Electric Skillet
Few appliances are as handy as Barrymore's 5-in-1 expandable skillet – capable of sautéing, steaming, simmering, slow cooksing and more. It's the first electric skillet on the market with a cast aluminum extender that provides 40% extra depth, taking you from a 5QT capacity to 7QT capacity.
Non-toxic
Ceramic Non-Stick Cookware Set
Cookware has never felt quite so stylish. Made without Forever Chemicals, every piece in this set is made with a non-toxic ceramic non-stick coating (meaning it's free of PTFE, PFOA, and PFOS). Barrymore and the team designed them to heat up fast, cook evenly and remain oven-safe to 500°F.
Matte finish
6 Qt Programmable Slow Cooker
Strategically designed with sleek, touch-activated illumination and Barrymore's signature gold accents, this Beautiful Slow Cooker also features a soft matte premium finish. It's elegant enough to impress in even the sleekest kitchens, so we can invest knowing it deserves a place atop our countertop .
Easy to clean
Starry Night 3 Qt Air Fryer
The benefits of an air fryer need no long introduction, but arguably, no product embodies them quite as well as this one. Designed for people with small kitchens , this digital air fryer features patent-pending TurboCrisp technology, with the ability to air fry, bake, roast, and reheat whatever food we may crave.
1800-watts
Touch-Activated Toaster
Any toaster that promises to make mornings easier is worth the investment. Complete with a smart touch-activated display, it features seven settings and a browning control. Designed to fit four slices, it has extra wide self-adjusting slots to accommodate a variety of breads and bagels.
Impeccably crafted
6 Quart Enamel Dutch Oven
As good-looking on a tabletop as it is on our stove, this Dutch oven is more than cookware – it's an entertainer's accessory. Made for everyday cooking with friends and family, it effortlessly transitions between stovetop, oven, and tabletop to serve and host in Barrymore-approved style.
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