New Balance Teases Ice-Cold Franky Villani 417 x Eyedress Collab, Dropping Friday

Franky Villani and his musician buddy, Eyedress (who just happens to be a 5x platinum recording artist, according to his Instagram) have teamed up on a super limited, all-white colorway of Franky's New Balance 417. The shoes drop this Friday, August 20th on Eyedress' website. Get a closer look below:

I wasn't totally familiar with Eyedress , but after doing a little research, it all makes sense. Not only is his music right up Franky's alley, but Villani has even been featured on one ( maybe more? ) of his tracks as well. These two are collaborating on multiple levels and it's rad to see.

In fact, this collaboration actually stemmed from Franky skating to Eyedress’ music. Being a skateboarder himself, Eyedress noticed Franky using his music and hit Franky in his DM, and, well...the rest is history.

The shoes look ice-cold and super clean, stamped with some subtle Franky art on the back upper section of each shoe. Folks seem pretty pumped about them in the comments, gladly letting Villani and Eyedress that they'll surely be copping a pair or two. Can't beat a classic, all-white pair of NB# though, right? Right .

Related: Franky Villani Drops New Clips to Celebrate Launch of New Balance 417 Low Pro Model

Again, the shoes will be available this Friday, August 20th on the Eyedress online store . Not sure if shops will be getting these or not? But if you want a pair, tapping in here on Friday is your best bet! Congrats to these two on another rad collab. Slide your feet into a pair and start cooling off—summer is almost over! Let the shorter days and longer sessions begin.

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