Two Longhorns Among On3's Top NIL Earners Entering 2024 College Football Season

Texas has two of the biggest names in college football on its roster entering the 2024 season.

Starting quarterback Quinn Ewers has garnered significant preseason hype including being named to several prestigious watch lists, labeled a Heisman Trophy contender, and one of the top prospects for the 2025 NFL Draft.

Off the field, Ewers has enjoyed numerous NIL opportunities. He was on the cover of EA Sports College Football 25, signed an endorsement deal with Nicholas Air, has stared in several Dr. Pepper Fansville commercials, and most recently partnered with Gold's Gym.

Related: Latest Quinn Ewers commercial pokes fun at Arch Manning

Backup quarterback Arch Manning , nephew of NFL stars Eli and Peyton Manning, has a last name that speaks for itself. While Manning is not expected to start for the Longhorns until the 2025 season, he's already participating in several NIL partnerships.

Manning auctioned off an NIL trading card last year for Panini America for $102,500. After initially holding out from participating in the EA Sports College Football 25 video game, Manning appeared in a video with Eli promoting the game. Manning reportedly earned around $50-60k for the video.

In On3's NIL valuation ahead of the 2024 season, Ewers and Manning are among the Top 10 earners in the sport. Manning lands at No. 2 overall with a $3.1 million valuation, trailing Colorado quarterback Shedeur Sanders. Ewers has a valuation of $1.7 million, good for No. 5 overall.

Regardless of what happens with the Longhorns in the SEC this season, the Texas duo is certainly winning off the field.