Carlson plans to launch the brand, Alp, in November, he told The Wall Street Journal . This comes after he made a strange comment about Zyn back in October – and the company fired back.
“The truth is, Zyn is a powerful work enhancer, and also a male enhancer, if you know what I mean,” Carlson said last October on the This Past Weekend politics podcast hosted by right-wing social media personality Theo Von.
Zyn pouches are small, nicotine-filled pouches that a user places between their gum and their upper lip. Zyn pouches also differ from snus — another oral nicotine product — because they contain nicotine powder, rather than shredded tobacco leaf.
Carlson’s team later pitched a partnership with Zyn, which their owner Philip Morris International shot down, the WSJ reports.
Carlson puts a nicotine pouch in his mouth at the Republican National Convention in July. His fall-out with Zyn started last year, when he claimed the product is a ‘male enhancer' (Getty Images)
“While we understand that these may be Mr. Carlson’s views, or made in jest, these statements lack a scientific foundation,” the company said in response. “Given Mr. Carlson’s popularity and reach, these statements could promote a misunderstanding and misuse of our products.”
Carlson told the WSJ the company’s response inspired him to start the new brand.
“Of course I wasn’t making a medical claim about their product. I was just joking,” he told the outlet on Wednesday. “So I thought: ‘I’m going to launch my own product that’s not controlled by, you know, humorless, left-wing drones.’”
A ZYN spokesperson responded to his comments.
“It’s frustrating that Mr. Carlson wants to turn ZYN into a political football to promote his own business venture,” the spokesperson wrote in a statement. “ZYN enjoys bipartisan support in Washington, D.C., and around the country because it provides adults who smoke, Republicans and Democrats alike, a better alternative to combustible cigarettes.”
Zyn pouches are small, nicotine-filled pouches that a user places between their gum and their upper lip (Getty Images)
Last week, the former Fox News host also claimed Zyn donates to Kamala Harris – and commented that men should not use it.
“I’m embarrassed to say it, it’s made by a huge company, huge donors to Kamala Harris, I’m not gonna use that brand anymore,” Carlson said in an interview with the apparel company Old Row on Tuesday. “I mean I think it’s fine ... for like your girlfriend or whatever, but I don’t think men should use that brand. It starts with a ‘Z.’”
Philip Morris International and its subsidiaries do not donate to presidential candidates, according to the company’s spokesperson.
However, its subsidiary and Zyn’s parent company Swedish Match North America operates a political action committee that has spent $42,500 on Republicans and $18,000 on Democrats during this election cycle, Daily Dot reports.
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Matt Lewis
26d ago
Swanson tv dinners kill people and fund this bitch
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