Over the past couple of years, Google has been looking for more creative — and annoying — ways to make money off YouTube, and now it’s coming for your pause button. Over the past few days, several Redditors have reported new “sponsored” ads appearing whenever they pause a video. When paused, the video moves into a smaller block to make space for an advertisement on the right-hand side. A “dismiss” button appears to allow the ad to be cleared, but you have to navigate over to it before you can click it, which means you can’t avoid seeing the ad.