Digital Bootcamp Program to Boost Small Businesses in Rural Alabama
27 days ago
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Big things are happening for small businesses across Alabama!
The Alabama Small Business Development Center (ASBDC) at the University of Alabama is rolling out a new Digital Marketing Bootcamp to several rural communities, including Mobile.
This program is all about equipping small business owners with key marketing skills to boost their presence in today’s digital landscape.
So, if you’ve been thinking of taking your local business to the next level, this could be just the thing to help make that leap.
The bootcamp is a hands-on, three-hour session where participants will learn the ins and outs of digital marketing.
Expect guidance on everything from setting achievable goals to mastering SEO (Search Engine Optimization) and leveraging social media platforms.
You’ll leave the program knowing how to better connect with your audience online and with a clear strategy to expand your business’s reach.
These skills are especially helpful for businesses looking to thrive in an increasingly digital marketplace—whether you’re just starting or looking to grow.
Who’s Leading the Charge?
The program features some local marketing experts with real know-how.
Jacqui Jones, CEO of One Degree Marketing and founder of Elevation Academy, and Larkin Jones, a business advisor with the ASBDC at Auburn University, will be sharing their expertise with participants.
They’re passionate about helping Alabama businesses succeed and bring a wealth of experience to the table.
If you’re running a business in Mobile or one of the other participating areas, this is a unique opportunity to learn from top professionals and get practical advice that’s relevant to your community.
Why It Matters
As Michael Brooks, the associate state director of the ASBDC at UA, put it, the pandemic showed us that businesses with a solid online presence were in a better position to stay connected with customers.
Whether it was through social media updates, online sales, or just staying in touch via email, those businesses could keep the lights on.
The bootcamp aims to help businesses build or strengthen their digital strategies, so they’re prepared for growth and any future challenges.
For a community like Mobile, this program can help local businesses stay competitive and engage with more customers—not only here but across the state and even nationally.
And when small businesses thrive, they contribute to a stronger local economy, creating a ripple effect of success that benefits everyone.
To learn more or sign up, head over to the ASBDC website for all the details.
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