The real never-ending battle in comics is not for truth, justice, and the American way; it’s the competition between the industry’s two main rivals, Marvel and DC. Ever since Marvel staked carved out a major segment of the 1960s superhero market with titles like Fantastic Four, The Amazing Spider-Man, and The Avengers — all of which were, to varying degrees, copycats or deliberate counter-programming of popular DC books of the era — the companies have rarely made a move without considering how the other may respond. Their war is long and heated enough to fill a book (which someone actually wrote a few years ago).