'Flipping the script': Analyst sees Harris using Trump's strongest attribute against him

Kamala Harris has been "flipping the script" on Donald Trump by calling him out as "weak and unstable," according to veteran journalist and author Jonathan Alter.

The vice president has sought to undercut Trump's core appeal to his supporters by questioning his strength, and Alter told MSNBC's "Morning Joe" that should be an effective closing statement.

"We've all known this has been a hope versus fear election," Alter said. "I think it is also now a strong versus weak. It's Harris who is flipping the script and making Trump look like a coward . Last night, she called him weak and unstable . That'll be a very important part of her message. I think you can expect, probably as early as this week, that at her rallies, you're going to see her people in the audience going, 'bock, bock, bock,' like Trump is a chicken. He wouldn't go and debate her, he won't go on '60 Minutes.' Karl Rove always said go after your opponent on his strengths. If you take down that strength, you win the election."

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"Trump is posing as a strongman, but we all know he is a coward underneath, like the bully on the playground" Alter added. "She has to flip that script, she has to keep her foot on his neck every day with new, imaginative attack lines that convey that she is the one who can be trusted with the presidency."

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Alter encouraged the vice president's campaign to hit Trump even harder.

"He is dangerous Don, demented Don – that's the line surrogates would use," he said. "The surrogates' language isn't nearly tough enough in their attacks on Trump, but she is on the right track. It's all within the margin of error. The press should pay less attention to the polls and more on the stakes. Cover it less as a horse race and more on the future of the democracy."

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