Pepsi, Baskin-Robbins launches sugar bomb of a contest: free ice cream floats for a year to winner

PEPSI® and Baskin-Robbins are celebrating the 150th anniversary of the beloved ice cream float with a special giveaway, offering one lucky winner a free ice cream float every week for an entire year. In addition to this exciting promotion, professional dancer Alan Bersten has been named the honorary "Chief Floats Officer" (CFO) for the day to help commemorate the milestone. Bersten, a longtime ice cream lover, will spread the word about the giveaway and his love for Pepsi Floats.

The giveaway runs from October 15 to November 12, during which participants can enter by purchasing an ice cream float made with any PepsiCo beverage at Baskin-Robbins, or by ordering two scoops of ice cream with a PepsiCo beverage.

After texting a picture of their receipt with the word "FLOAT" to 23955, fans will be entered for a chance to win the grand prize or one ofPhoto byCourtesy Photo