JCPenney is helping shoppers breeze through their holiday purchases with the return of the “Really Big Deals” campaign during the holidays. According to a press release, “JCPenney is embracing the spirit of joy this holiday season by helping America’s diverse working families attain more holiday at bigger savings through a refreshed assortment of trend-forward merchandise, iconic new partnerships and reunions, beauty-filled in-store experiences and ‘Really Big Deals.’”