Huggies Promotes Safe Sleep Awareness with Special Bodysuits for Babies

“We’re committed to helping babies thrive,” said Evan Scanzera, Huggies senior brand manager.Photo bySandro GonzalezonUnsplash

In recognition of Safe Sleep and Sudden Infant Death Syndrome (SIDS) Awareness Month this October, Huggies is giving away baby bodysuits to remind caregivers of the importance of placing babies on their backs to sleep. The bodysuits feature visual cues like “This Side Up” on the front and “Turn Me Over” on the back, reinforcing the safest sleep position for infants.

According to the National Institutes of Health, placing babies on their backs to sleep is the most effective way to reduce the risk of SIDS, a leading cause of death in infants. Huggies hopes to spread awareness by distributing these bodysuits at hospitals and online at HuggiesWeGotYouBaby.com.

“We’re committed to helping babies thrive,” said Evan Scanzera, Huggies senior brand manager.