Just as cybersecurity threats have grown in scale and intensity over the past two decades, awareness efforts have evolved to reflect the current security challenges we face as a nation and global citizens. Cybersecurity is no longer just about updating antivirus software or being cautious online. It now involves navigating a new wave of increasingly complex and insidious threats to our cybersecurity that extend into physical security. Addressing these challenges is not a task for a few, but it requires coordinated and collective action from government, industry and the public. Each one of us has a role to play in this collective defense.