POWDER’s ‘Not Another Gear Guide’ Now Available on Newsstands

It’s here—a compendium of insider ski gear knowledge is officially on newsstands today, September 27th, 2024. POWDER ’s ‘ Not Another Gear Guide ’ is just that. We think the tired formula needs a refresh and assume you do, too.

You can now find it in airports, at booksellers, and pretty much wherever you can purchase books and magazines.

It doesn’t contain loads of detailed reviews—if that’s what you're looking for, our online coverage of this year’s best gear has your back. Instead, we wanted to highlight the innovators pushing skiing forward with this print issue. They’re artists, tinkerers, and doers. Without them, we’d all be riding hellaciously stiff two-by-fours with the turning radius of a PT Cruiser. These folks deserve their shine, and they’ve got stories to tell.

We chopped it up with the artists behind eye-catching ski top sheets and learned how fishnets—yes, fishnets—can be repurposed into wearable gear. Wondering how Salomon’s re-entrance into the world of freestyle-focused skis came to be? ‘Not Another Gear Guide’ explains how the creation of the funky-looking Départ went down. From adaptive athletes designing equipment that meets their specific needs to troves of historic skis tucked away in dusty basements, ‘Not Another Gear Guide’ goes further—and deeper. You’re invited along for the ride.

Let’s be real. The ski media landscape looks different than it once did. These days, many of us keep up by watching quick-hit Instagram reels that disappear into the digital ether moments after concluding.

Split-second visions of double cork 1260s or hair-raising Alaskan lines certainly get the stoke meter cranked, but they're ephemeral in the now-pervasive social media format. You’d be hard-pressed to find someone who actually learned something after concluding their daily scroll.

‘Not Another Gear Guide’ cuts through this static. It’s physical, weighty, and can live on your coffee table or—if you prefer to get your reading done while conducting your morning business—next to the John.

Packed with colorful imagery and lively reporting, ‘Not Another Gear Guide’ provides an opportunity to take a break, slow down, and get lost, if only for a few minutes.

Don’t see a copy of ‘Not Another Gear Guide’ at your local newsstand? No stress. The issue is available to order right here , too. We’ll see you in the lift line— POWDER