Get updates delivered to you daily. Free and customizable.
PureWow
Here’s What to Wear to a Football Game to Channel Your Inner Taylor Swift
By Stephanie Meraz,
2 days ago
PureWow editors select every item that appears on this page, and the company may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here .
With the NFL season underway, we’ve entered an exciting time where sports and fashion seamlessly merge . Thanks to prominent figures like Taylor Swift , whose support of her boyfriend Travis Kelce from the Kansas City Chiefs has attracted millions of new viewers, dressing for a football game has become a lot more fun. Another key player in this fashion-sports crossover is Kristin Jucszczyk , whose reworked clothing has gained significant popularity among athletes, celebrities (Swift included), fans and the NFL. (Oh, and did I mention that she’s also the wife of Kyle Jusczyk from the San Francisco 49ers?) With such high standards set by these WAGS, dressing for a tailgate and game might feel daunting, especially if it’s your first stadium experience. So, if you’re having a tough time trying to figure out what to wear to a football game, I’ve put together ten outfit ideas and highlighted a few fashion pitfalls to avoid.
If you’ve got it, flaunt it—a varsity jacket, that is. Possibly one of the biggest flexes, varsity jackets are such a cool way to showcase your team spirit. Plus, you can add your own patches and pins that you’ve collected at each stadium visit for your own mementos and keepsakes. Because of the lax nature of the vintage-looking outerwear, I’d opt for comfortable pieces like a graphic tee, zip-up hoodie and wide-leg jeans as your base.
2. Wear Matching Shorts and a Jacket in Your Team’s Colors
Edward Berthelot / Getty Images
Warm temps expected on the weather forecast during game day? That calls for a matching shorts and jacket set. The athleisure jogger shorts will keep you cool and comfy while looking sporty, and the jacket adds a nice touch (and warmth). Bonus points if you’re able to rep your team with actual merch, but opting for existing pieces in your wardrobe in their colors will do, too.
Wearing your boyfriend’s oversize sweatshirt and knee-high boots has Ariana Grande circa 2018 written all over it. When it comes to sizing, bigger is better, especially if you plan on wearing the hoodie as a dress or over micro shorts. Then, balance the proportions with a statement knee-high boot. I know what you’re thinking: Wearing heels to an NFL stadium isn’t for the weak. And you’re right, but lug-sole or moto boots are both stylish and comfortable flat options to wear in place of heeled boots if you want to prioritize comfort.
4. Stick the Classics in an NFL Jersey, Denim and Leather
Edward Berthelot / Getty Images
Yes, thousands of people will be wearing the same jersey, but that’s because it’s a classic. Pairing it with dark-wash jeans and a sleek leather jacket can instantly elevate the look to fashion touchdown territory. While I usually prefer oversize outfits, in this case I recommend sticking with a straight-leg jeans and a cropped jacket. The tailored fit will complement your frame without overwhelming it, especially given the jersey's already roomy nature.
Shop the Look
Kohl’s
Nike Patrick Mahomes Kansas City Chiefs Legend Team Jersey
I don’t know who needs to hear this, but you don’t have to don a logo-embossed T-shirt, team sweatshirt or varsity jacket to show your support. Whether you don’t own any of the pieces I previously mentioned or just want to try something different, a tracksuit offers a sporty and stylish alternative without being too obvious. Pair it with UGG boots for added comfort with every step.
6. Dress Up and Down in Knit Dresses and Dad Shoes
Jade Tillman Belmes / Getty Images
Whether you’re heading out on a date or just looking to elevate your game-day outfit, sometimes it’s nice to switch things up from your usual T-shirt and jeans. While your team makes a thrilling interception in the last two minutes of the fourth quarter, you can make a statement in a chic mini dress. The key here is to opt for a knit dress, as the cozy material will feel more appropriate and casual while you’re cheering from the stands. Pair it with reliable dad sneakers for comfort and arch support—because after hitting your daily 10,000 steps by halftime, you’ll definitely appreciate the extra support.Top of Form
Football outfits don’t have to be on-the-nose, people. Sure, a classic jersey is as sporty as it gets, but when you pair it with an ultra-feminine peasant skirt, you’re making a bold fashion statement. This unexpected combination creates a striking look that’s totally Instagrammable. To complete the ensemble, add accessories that showcase your personality. Adidas sneakers will connect the outfit back to the jersey, while bangles and handbags will add a touch of flair and bring the whole look together.
Football season runs through early January, making winter coats essential for those end-of-season games. The challenge? A long coat can sometimes overshadow your carefully chosen outfit. But don’t worry—one of the best ways to keep your team spirit alive is through vibrant accessories. Colorful handbags, shoes, beanies or jewelry pose a playful way you can add a pop of team pride while staying warm and stylish.Top of FormBottom of Form
The next time you decide what to wear to a football game—once temperatures begin to cool off, of course—consider a flannel. If it’s not already a staple in your fall capsule wardrobe , now’s the time to shop for one you like. Flannels offer the perfect blend of shirt, jacket and blanket, providing both warmth and versatility. Not to mention, flannels are a great way you can add color and layers into your outfit. Wear it over a turtleneck and sweater, or layer it under a puffer jacket if going to be a frigid one.
Cowboy core might have hit its peak last spring, but cowboy boots are here to stay (and they’re not just for Cowboys fans, either). For your next game day, trade in your usual comfortable sneakers for a pair of trendy cowboy boots and combine them with your comfiest athleisure pieces, like leggings and a sweatshirt in your team’s colors. The stylish boots will elevate the loungewear, ensuring you look polished and put-together at the stadium.
PureWow's editors and writers have spent more than a decade shopping online, digging through sales and putting our home goods, beauty finds, wellness picks and more through the wringer—all to help you determine which are actually worth your hard-earned cash. From our PureWow100 series (where we rank items on a 100-point scale) to our painstakingly curated lists of fashion, beauty, cooking, home and family picks, you can trust that our recommendations have been thoroughly vetted for function, aesthetics and innovation. Whether you're looking for travel-size hair dryers you can take on-the-go or women’s walking shoes that won’t hurt your feet, we’ve got you covered.
Get updates delivered to you daily. Free and customizable.
It’s essential to note our commitment to transparency:
Our Terms of Use acknowledge that our services may not always be error-free, and our Community Standards emphasize our discretion in enforcing policies. As a platform hosting over 100,000 pieces of content published daily, we cannot pre-vet content, but we strive to foster a dynamic environment for free expression and robust discourse through safety guardrails of human and AI moderation.
Comments / 0