San Diego’s Better Buzz, with Big Expansion Plans, Opens First Out-of-State Store

Better Buzz Coffee Roasters is growing apace, having doubled its store count to 24, with plans to boost that number to 48 over the next year.

Over the first half of this year, Better Buzz, with roots in Pacific Beach, opened three new locations, including its 19th San Diego spot in Oceanside and its first out-of-state store in Phoenix, which boasted the brand’s most successful opening day on record.

There are 12 new locations in the pipeline, including three in Las Vegas, with the first set to debut in September. The company also plans to launch six more locations in Phoenix, a third Orange County location and two more in San Diego.

“While we’re thrilled with our progress so far, we’re even more excited about our rapid growth for the rest of the year,” said Vice President of Marketing Amanda Cameron. “We’re planning to keep the momentum growing, spreading the buzz to even more neighborhoods.”

The goal, she said, is to take Better Buzz north with “major concentration” from the Los Angeles area to San Diego, along with the expansion in Arizona and Nevada.

January saw the launch of three limited-time menu items, Chili Crunch Breakfast Wrap, Iced London Fog and Sea Salt Caramel Latte. The wrap quickly became one of Better Buzz’s top-selling menu items and was added to the core menu.

Spring and summer limited-time offers include Mazapán Cold Brew, Espresso No-Tini, Spicy BBQ Ranch Chicken Wrap and the newly announced Buzz Energy drink.

Better Buzz started as a four-wheel coffee cart in 2002 before opening its first store in PB.