Harmony Major, President and Founder of Tampa-based web design and marketing agency Excellent Presence , is launching a groundbreaking initiative designed to help Black-owned and change-focused businesses grow without the financial burden of hefty investments .
The program , called “Pay What You Can,” is tailored to support BIPOC ( Black , Indigenous, and People of Color ) and ally-owned companies by offering affordable access to high-quality digital marketing and web design services .
A Game-Changing Initiative in the Digital Marketing Space
The “Pay What You Can” initiative is the first of its kind in digital marketing, aiming to bridge the gap for small businesses that struggle to afford top-tier marketing support.
Since its establishment in 2012, Excellent Presence has focused on helping companies achieve rapid growth without depleting their resources .
Harmony Major, who also serves as Lead Performance Strategist for the company, created this initiative to ensure that African American and other underrepresented business owners have access to the expert guidance they need to scale their ventures .
“I know what it’s like to crave high-quality help to reach the next level but feel restricted by resources,” Major shares. “It’s agonizing. Entrepreneurs working to change the world shouldn’t be limited by our ability to afford top experts . We also shouldn’t have to figure it all out on our own.”
Empowering Businesses Through Accessible Expertise
Excellent Presence specializes in serving businesses that already have some level of success but need strategic support to accelerate their growth or reach new audiences.
Through the “Pay What You Can” program, business owners gain direct access to a Multi-Certified, 20-year Digital Marketing Strategist who works with them to enhance their websites, content strategies, and marketing plans—all tailored to their specific budget.
Major hopes this initiative will spark a ripple effect: “By intentionally supporting BIPOCs and allies creating change, we hope to start a ‘snowball effect’ of impact .
The goal of ‘Pay What You Can’ is to make high-quality help accessible to every serious, change-oriented company that wants it.”
Supporting Sustainable Growth for Black-Owned Businesses
The initiative is especially relevant for Black-owned businesses , which often face challenges in securing resources for next-level growth.
By offering an affordable yet effective solution, Excellent Presence is contributing to the long-term success and self-sufficiency of these businesses. Interested entrepreneurs can learn more and book a free consultation to explore their options through the official website at ExcellentPresence.com/CreateChange/.
About Excellent Presence
Excellent Presence is a Black woman-owned digital marketing agency that builds affordable websites, automation solutions, and strategic action plans to help purpose-driven companies grow more consistently with less effort.
The agency specializes in helping BIPOC- and ally-owned organizations become more self-sufficient and expand on their own terms.
The post ‘Pay What You Can’ Digital Marketing Initiative Launched To Boost Black-Owned Business Growth appeared first on Shine My Crown .
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