Levi’s and JJJJound Drop Second Collection

Gray matters for Levi’s and Montreal-based design studio JJJJound.

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On Friday, the duo launched a launched a second collaborative capsule centered on three dark denim washes: Grey Stonewash, Dark Grey Stonewash and Black Overdye.

The 10-piece range of apparel and accessories seamlessly blends timeless Levi’s denim craftsmanship with JJJJound’s minimalistic design philosophy.  The collection includes the 501 ’93 jean made from Levi’s Shrink-to-Fit denim. The mid-rise, straight-leg jeans come with a co-branded back patch on tan suede, signature JJJJound label sewn onto the pocket bag, printed JJJJound logo stamp and embroidery on the watch pocket.

A Suede Coach Jacket referencing one of JJJJound’s staple outerwear silhouettes. The black jacket is made from bovine leather. It has a satin lining, an interior welt pocket, burnished tin hardware, and embossed logo stamp with Levi’s Red Tab on side seam.

A plaid shirt based on JJJJound’s signature work shirt is made from 100 percent cotton with a brushed exterior. A crisp white tank top featuring a 2×1 rib has a printed JJJJound logo stamp and Levi’s Red Tab on the side seam.

Taking inspiration from vintage band tees, the graphic T-Shirt features a printed graphic of two horses and is completed with a Levi’s Red Tab on side seam. The tee is offered in washed black and white.

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A suede belt boasts a molded JJJJound logo on polished metal buckle and Levi’s Red Tab on interior fold. The collection also includes the design studio’s signature 6-panel cap made with Italian black suede.

The collection builds on the success of their first joint venture , a range of light wash denim that launched in May 2023. The six-piece collection focused on unisex silhouettes including 501 jeans.

Since its inception in 2006 as a digital mood board, JJJJound has grown into a collaborative studio that aims to inspire through minimal design. The brand has collaborated with A.P.C., New Balance and Adidas.

The collection is available now and retails for $45-$595. To celebrate the new collection, Levi’s and JJJJound will open a pop-up installation in New York City on Sept. 6-7.

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