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The News Observer
This Triangle county is getting its first Target. Here’s where & when it’ll open
By Renee Umsted,
2 days ago
Target is expanding its footprint in the Triangle, opening its first store in Johnston County .
The retailer will join the Eastfield development in Selma .
But don’t expect to shop there soon: Construction on the store isn’t expected to begin until spring 2025 , Michele Kisthardt, a marketing director for developer AdVenture Development , told The News & Observer in an email.
That puts the store’s opening sometime in the first quarter of 2026 , Selma Mayor Byron McAllister told The N&O.
“When we conducted surveys, Target was the retailer that people wanted most in their community,” AdVenture Development president Kevin Dougherty said in a January 2024 news release. “With our diverse mix of retailers in Eastfield, residents can now look forward to having their favorite shops close to home and work.”
Target has stores in Wake, Wayne and Wilson counties, but the closest locations are more than 20 miles away from Selma — a town known for its ties to the railroad .
“It’s huge for Selma, North Carolina,” McAllister said. “It’s huge for Johnston County.”
Here’s what we know about the new, 130,000-square-foot store that, McAllister said, will bring about 225 jobs to the community.
Where will the Target be?
The Minnesota-based retailer’s Johnston County store will be at 551 Saint Mark Ave. in Selma. The road will be located along Highway 70A .
It is part of the Eastfield development, accessible via exits 97 and 98 on I-95.
Situated on about 400 acres, Eastfield is a mixed-use development with a business park, retail, medical, coworking, hospitality, entertainment, and senior and residential housing. The developer, AdVenture, is also behind the nearby Old North State Food Hall , which opened in 2022 in an old JRs Cigar warehouse, The N&O previously reported .
The Old North State Food Hall in Selma, North Carolina, takes up the foreground of this drone image. Just behind it, construction continues at retail space at Eastfield. Ken Best
Which stores will be near Selma’s new Target?
The first group of stores, together comprising about 200,000 square feet of retail space, is set to open this fall.
Academy Sports + Outdoors , Hobby Lobby , Old Navy , Ulta Beauty , Marshalls , Ross , Burlington and Five Below are leading the way, with the first store opening expected around Oct. 1. Specific opening dates for each retailer will be announced later, Kisthardt said.
“We’re excited to create an environment where the folks that live in Selma don’t have to leave Selma to get anything they need,” McAllister said.
This rendering shows retailers at Eastfield, a development located near Interstate 95 and Highway 70A in Selma, North Carolina. New South Properties
Target’s expansion plans for the Triangle
In addition to the forthcoming Selma store, Target is opening a new location in Fuquay-Varina . The store at 2901 Wallace Adcock Blvd. is expected to open in 2026 at the Gold Leaf Crossing Shopping Center, The N&O previously reported .
At 148,000 square feet, the Fuquay-Varina location will be larger than the Selma one.
Outside of the Triangle, Target has announced new stores for Myrtle Grove and Southern Pines.
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