Philadelphia's Cream Cheese Frosting Shakes Up the Baking Aisle

A recipe a year and a half in the making, made with real milk and cream, the new Philadelphia Frosting delivers a homemade tastePhoto byBusiness Wire

Philadelphia Frosting enters the market as the first-ever refrigerated cream cheese frosting, promising unmatched taste and convenience for home bakers.

Philadelphia Cream Cheese Frosting Enters Market, Bringing Fresh Ingredients and Convenience to Home Bakers

Philadelphia is making waves once again. After over 150 years of setting the standard for cream cheese, the iconic brand is expanding its influence into the baking aisle with the release of its first-ever refrigerated Philadelphia Cream Cheese Frosting. Promising the same fresh, creamy taste it’s known for, this new product aims to simplify the frosting process for baking enthusiasts who seek both flavor and convenience.

With this product, Philadelphia takes a bold step forward, bringing refrigerated frosting to a category previously dominated by shelf-stable alternatives. While traditional cream cheese frosting remains a top contender in America's favorite frosting flavors, Philadelphia's innovative approach introduces fresh milk and real cream as the stars of the recipe. For busy home bakers who are tired of artificial flavors and time-consuming homemade preparations, this could be a game-changer.

A Year-and-a-Half in the Making: The Perfect Frosting

Developed over 18 months, Philadelphia Frosting blends sweet and tangy flavors with the brand’s signature creaminess. It mirrors the homemade experience without the hassle, requiring no preparation or cleanup—a clear advantage for today’s time-strapped bakers. This attention to quality and flavor comes at a time when consumers are craving authenticity in their ingredients. No artificial flavors, no dyes, just pure Philadelphia goodness in a convenient 16-ounce tub for $4.99.

"Our team has worked tirelessly to perfect a frosting recipe worthy of the Philadelphia name," said Becca Dunphey, President of Taste, Meals, and Snacking at The Kraft Heinz Company. This launch answers the call of bakers everywhere who want to elevate their treats with minimal effort but maximum flavor.

What to Expect from This Creamy Innovation

Philadelphia’s decision to refrigerate its frosting isn’t just about freshness—it’s about flavor. Frosting aficionados will appreciate the silky texture, which promises to enhance cakes, cookies, cinnamon rolls, and even fruit. And for those who are a little more indulgent? A spoonful straight from the tub might become your guilty pleasure.

With its release set for October, consumers can soon find Philadelphia Frosting on the shelves of select retailers nationwide. Whether you're planning a holiday treat or just looking for a no-fuss topping for your everyday bakes, this new addition is poised to satisfy even the most discerning dessert lovers.

The Trend Toward Real Ingredients in Packaged Foods

Philadelphia Frosting's debut aligns with a growing trend: consumers increasingly prioritize clean labels and real ingredients. Shoppers are saying goodbye to the artificial and welcoming products that balance flavor with authenticity. As convenience becomes just as important as taste, brands like Philadelphia are looking to capture the attention of home bakers who want to cut corners in the kitchen—but not on quality.

Philadelphia’s move into the frosting aisle might just inspire competitors to rethink their formulas. Will other brands follow suit with refrigerated, high-quality options? Only time will tell.

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