<body><div><figure><img src="https://img.particlenews.com/image.php?type=thumbnail_580x000&amp;url=4CQ8K7_0wBbSdR200" alt="https://img.particlenews.com/image.php?url=4CQ8K7_0wBbSdR200" width="980" height="670" ><figcaption>Bill Keeler</figcaption></figure><p>Fred Matt, the President of the F.X. Matt Brewery is feeling very good about the brewery's position in the market right now, and projects like Friday Beers is a perfect example of their success.</p><p>The Friday Beers concept was created by a group of young New England guys with a concept who needed a brewery partner - which they found in Utica. Even more interesting, it was Utica Club that sealed the deal and was the unanimous winner when looking for a taste of the lite beer they were working to create.</p><figure><img src="https://img.particlenews.com/image.php?type=thumbnail_580x000&amp;url=0O502m_0wBbSdR200" alt="https://img.particlenews.com/image.php?url=0O502m_0wBbSdR200" width="1250" height="702" ><figcaption>Fred Matt of the F.X. Matt Brewery in Utica. Credit Bill Keeler / YouTube</figcaption></figure><p>Matt said they were creating a lite beer and they all loved Utica Club. They tweaked the Utica Club Lite recipe and made it a bit sweeter, and Friday Beers was created. By the way, Fred revealed that Utica Club Lite will be returning to the market place in March of next year, He said Utica Club is a very hot product right now around the country, especially with younger beer drinkers.</p><p><i>Friday Beers, brewed by the FX Matt Brewery, is a craft beer brand inspired by the popular social media channel "Friday Beers." Launched in 2023, it features approachable and easy-drinking styles like lagers, pale ales, and IPAs, designed to enhance social gatherings and casual occasions. Friday Beers captures a fun, laid-back spirit, emphasizing enjoyment and community. The brand reflects a youthful energy, appealing to a new generation of beer drinkers with its refreshing flavors and playful vibe.</i></p><p>Friday Beers produced a mini-documentary video on YouTube, that Includes Matt, and tells the entire story of their new beer. Watch the video below. You can also watch the entire - entertaining video of Fred's appearance on the Keeler Show Wednesday morning.</p><h2>O'Scugnizzo's Pizzeria is 110 Years Old in Utica, NY</h2><p>Founded in 1914 by Eugenio Brullino, a determined immigrant from Naples, Italy, O'Scugnizzo Pizzeria has become synonymous with quality, consistency, and the unique flavors of</p><p>Utica.</p><p>Eugenio Brullino arrived in America in 1913 on the Canopic to Boston, Massachusetts, from Naples at the age of 25. Settling in Utica with his wife Maria, he began his American journey as a pastry chef. To supplement their household income, Maria would prepare little tomato pies, which Eugenio sold at church feasts each weekend. The name "O'Scugnizzo" comes from Naples, which was a slang term used for street urchin’s looking for a day’s work.</p><p>When he decided to open his pizzeria in 1914, it was this term that became the trade name, a legacy that would endure for generations.</p><h2>The Finger Bullet Bar Is For Sale In Utica</h2><p>Since 1973, one bar has been serving up great drinks and memories in Utica New York. Want to own it?</p><h2>10 Of The Best Calzones In The Utica Rome Area Of New York</h2><p>Are you looking to order calzones in the Utica Rome area of Upstate New York? Here's some of the best places to check out.</p><p>A post on the <a href="https://www.facebook.com/groups/1055522084829635/posts/1607036036344901/?__cft__[0]=AZVOPyHjJaVSy-Xhy7wSyBd_aVOmMoia3hZP9GOh99SJ737_CgOIJPH0lxTja75WIhHXeAFT3BJMnB63YNPJs6GlxNeI6lPk5Bp60Yi6v9at3DiKu8et50ghdyF5b0dxK_2Pmkm4CFiaHqdrx0rKlnxpEjgEK0BY-jQzZ1wdmJ2aVBGEMRQnM8OwscoQ55YQPys&amp;__tn__=%2CO%2CP-R">315 Menus Facebook Group</a> caught our attention. Here's the top 10 choices from that post to consider. If you have others you think we should add, consider texting us on our app.</p></div></body>

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F.X. Matt Brewery Prez Feeling Really Good About Friday – Beer

Fred Matt, the President of the F.X. Matt Brewery is feeling very good about the brewery's position in the market right now, and projects like Friday Beers is a perfect example of their success. The Friday Beers concept was created by a group of young New England guys with a...