Epic Prime Day beauty deals you should add to your cart now, according to a beauty editor

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Each product is tested and approved — and deeply discounted

In the near-decade I’ve written about beauty, I’ve tested hundreds (if not thousands) of skin care, makeup and hair care products. (Seriously, I could open a Sephora with the haul I’ve accumulated.) So when I tell you I love a beauty product so much that I’d buy it again and again, you know it’s a sure bet.

Amazon’s Prime Big Day Deals has loads of my all-time favorite beauty products available at deep discounts — which is great news, considering many of them have heftier price tags to match the higher quality of the products. Below, check out the best skin care, makeup and hair care products I can personally vouch for after trying them alongside tons of other similar items. There are incredible steals from brands like Dyson that rarely go on sale, as well as deep price slashes on cult favorites from Caudalie and iT Cosmetics.

In this article: Dyson Supersonic Hair Dryer , Caudalie Premier Cru Skin Barrier Rich Moisturizer with Bio Ceramides and Hyaluronic Acid and Anastasia Beverly Hills Clear Brow Gel

The best beauty editor-approved Prime Day beauty deals

Dyson Supersonic Hair Dryer 23% OFF

While I do believe this luxury hair dryer is worth the $430 price tag, especially for people who blow dry their hair daily and want to prioritize damage prevention, it’s always better to buy on sale! The lightweight hair dryer, which comes with five styling attachments, rarely goes on sale, but it’s discounted by nearly a quarter of the price right now.

Caudalie Premier Cru Skin Barrier Rich Moisturizer with Bio Ceramides and Hyaluronic Acid 24% OFF

As part of my job, I have to sample tons of moisturizers. In the weeks leading up to my wedding, though, I refused to use any product other than this rich Caudalie formula, because I knew it would keep my skin in top shape for the big day. If that isn’t a ringing endorsement for the deeply moisturizing hyaluronic acid cream, I don’t know what is!

Anastasia Beverly Hills Clear Brow Gel 50% OFF

Anastasia Beverly Hills’ brow products have built a cult following for good reason. This clear brow gel is my absolute favorite product in the category because it keeps my brows in place without leaving any flaky, white residue. This massive discount makes it well worth adding to your cart right now.

Clinique Almost Lipstick Tinted Lip Balm in Pink and Black Honey 15% OFF

After all the recent TikTok hype around this long-time bestselling Clinique lip color, I had to see if the semi-glossy sheer color lived up to the praise. It did! The buildable, universally flattering color is now my most-used lip product, thanks to it’s subtle hue and comfortable wear.

iT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum with SPF 40 30% OFF

I’ve been using iT Cosmetics’ line of CC+ creams for years, but my personal favorite is the Nude Glow iteration for its lightweight texture and natural-looking glow. The SPF 40 medium-coverage product is formulated with green tea extract and niacinamide, so it’s skin care and makeup in a single tube.

Pureology Hydrate Moisturizing Shampoo and Conditioner Set 15% OFF

This luxe shampoo and conditioner duo is pricey, so I only buy it when it’s on sale. But it’s worth the wait because it makes my color-treated hair feel softer, bouncier and more moisturized than any other shampoo and conditioner I’ve tried. Plus the conditioner has a minty cooling effect, which makes me feel like I’m at the spa every time I use it.

OUAI Detox Shampoo 20% OFF

Once a week, I swap my Pureology shampoo for this detox lather by OUAI, which gives my scalp an extra-deep clean and eradicates any product buildup that may have accumulated during the week. Infused with apple cider vinegar, the cleansing shampoo is great for use on all hair types.

LANEIGE Lip Sleeping Mask 30% OFF

I keep a tub of Laneige’s TikTok-viral overnight lip mask on my nightstand and apply it right before bed. The luxuriously thick product is packed with nourishing and hydrating ingredients, including vitamin C, murumuru butter and shea butter — and the delicious scents (choose from nine) don’t hurt either.

Illiyoon Ceramide Ato 6.0 Top to Toe Body Wash 30% OFF

I’d been loyal to Dove’s Sensitive Skin Body Wash for years (which is also on sale at 17% off, FYI) before trying this low pH hypoallergenic cleanser for sensitive skin, which quickly became my new go-to. The unscented gel body wash is gentle and soothing on my dry skin.

Clinique Take The Day Off Cleansing Balm Makeup Remover 30% OFF

In my double cleansing face wash routine , I like to start off with this tried-and-true cleansing balm, which is tough enough to remove all traces of makeup and sunscreen, but gentle enough to avoid irritation.

Bioderma Sensibio H2O Micellar Water, Makeup Remover 33% OFF

I like this alcohol- and fragrance-free micellar water because it’s safe for sensitive skin and affordable — even more so now thanks to the substantial Prime Day discount. I’ve used this product nightly to remove every last trace of dirt, grime and makeup for months.

Drybar Dry Martini Microfiber Hair Wrap 23% OFF

I received a sample of this microfiber hair wrap last year — and after falling in love with it, I immediately purchased two more. The super-absorbent material helps dry my hair quickly, and I appreciate that it’s lightweight and easy to maneuver compared to a traditional towel.

Prices listed reflect time and date of publication and are subject to change.

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