Kendra Scott’s Yellow Rose Collaborates With Lainey Wilson on New Jewelry Capsule Collection Inspired by Her New Album ‘Whirlwind’

Kendra Scott and Lainey Wilson have partnered for a new jewelry capsule from Scott’s Yellow Rose collection . The new line of jewelry , Yellow Rose by Kendra Scott x Lainey Wilson Whirlwind Collection, is inspired by Wilson’s new album, “Whirlwind,” and features an array of coordinated sets and jewelry pieces.

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Inspired by the country crooner’s song “4x4u,” which features the lyrics “Fly me to the stars, fly me to the moon,” the collection includes crescent-shaped necklaces, earrings and rings. The capsule also includes favorites of Wilson from Scott’s Yellow Rose collection, merging Wilson’s personal style with Scott’s Yellow Rose aesthetic.

“Our collaboration with Lainey Wilson for the Whirlwind Collection marks an exciting milestone as our first celebrity partnership through Yellow Rose by Kendra Scott,” Scott told WWD.

“Lainey’s spirit, authenticity and passion for her craft perfectly align with the values we carry. Working with someone who brings so much heart and soul to everything she does, has been an incredible experience,” she said.

“This partnership underscores our commitment to celebrating individuality and empowering women to embrace their true selves.”

When it came to the collaborative process with Wilson, Scott referred to the undertaking as “a rewarding journey,” adding, “her creativity and ability to translate her music’s message into jewelry made this collaboration truly unique.”

“Together, we’ve created a collection that not only captures Lainey’s essence but also speaks to the heart of what Yellow Rose by Kendra Scott is all about — creativity and empowerment.”

Pieces from the partnership are available for limited preorder on Friday from 10 a.m. to 10 p.m. ET.

Yellow Rose by Kendra Scott is an extension of the American designer’s brand. Inspired by her family’s Texas ranch, the jewelry and apparel collection marries the American Southwest’s ranch culture with trendy and versatile styles for everyday wear.

Lainey Wilson rose to prominence in country music following the release of her debut major label single “Dirty Looks” in 2021. Since then, Wilson has received significant awards and accolades in the genre, including winning the 2024 Grammy Award for Best Country Album for “Belle Bottom Country,” which came out in October 2022. Wilson is known for her eclectic red carpet style that draws inspiration from retro designs and cowgirl core trends , including bell-bottom pants, playful patterns and flowing accessories.

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