Presto Fast Italian rebranded as Pastanito in franchising play; West York store closing

Presto Fast Italian, a fast-casual, quick-serve restaurant serving Italian fare, recently announced its official rebrand to Pastanito.

“Our journey as Presto has been incredibly rewarding,” says Toni Calderone, CEO and Founder of Pastanito, a play on words 'pasta' and 'infinite.' “We've built a loyal following who appreciates our fresh pasta and build-your-own concept. However, to embark on a national franchising journey, we needed a trademarkable name that truly reflects the essence of our brand.”

For Calderone, the rebrand isn't just a name change, but a "strategic expansion."

The decision to rebrand comes after years of refining the Presto concept, a news release read.

The company also announced it will be closing its West York location and instead operate the 2058 S. Queen St. store as a home base for training and educating future franchisees, the news release read.

West York customers can still visit Queen Street York or the recently opened Mt. Joy location or order delivery on Pastanito's website, DoorDash, Grubhub, and UberEats to get their pasta fix.

The concept will expand throughout the Mid-Atlantic in coming months.

The newly branded Pastanito is actively seeking franchise partners across Pennsylvania and Florida.

This article originally appeared on York Daily Record: Presto Fast Italian rebranded as Pastanito in franchising play; West York store closing