<body><div><figure><img src="https://img.particlenews.com/image.php?type=thumbnail_580x000&amp;url=36hFu5_0v1HHRk500" alt="https://img.particlenews.com/image.php?url=36hFu5_0v1HHRk500" width="1600" height="890" ></figure><h2>New Tech Services, Major Component coverage can counter box store competition</h2><p>One of the major daily challenges retailers face is competing head-to-head with big box stores on pricing. </p><p>Of course, independent retailers provide customers the best experience, brands and choice. Unfortunately, we all know that big-box prices entice value-conscious customers. </p><p>But something that can help alleviate that pressure — and close sales — is providing customers with additional value-adds at the point of purchase. Oftentimes, that can make all the difference when it comes to closing a sale. </p><h2>Two New Sales Tools </h2><p>At Allstate Protection Plans, our goal is to help our partners be as competitive as possible. That’s why we developed sales tools like the standalone Tech Services plan and the Major Component extended coverage to include in our assortment for BrandSource members. </p><p>These tools are exclusive to BrandSource members, unavailable at any of Allstate Protection Plans’ big box or national retail partners, and give you a real advantage over the competition. </p><p>Tech Services is a one-year, 24/7 tech support plan for all appliances and electronics in a customer’s home*. Does a customer need help connecting their smart TV to Wi-Fi? No problem. Does a customer need to sync up their appliances to an app? We can help. </p><p>BrandSource dealers can add Tech Services to the basket to help close sales and attach more protection plans to appliances and electronics. It has a dealer cost of $10 and retails at $39.99. </p><p>Major Component extended coverage is a part-only add-on that protects the major component of any appliance for up to 10 years. It has a super-low dealer cost of only $5 and a suggested retail of $19.99. </p><div style="position:relative;width:100%; height:0; padding-bottom: 56.25%;"><iframe src="https://www.youtube.com/embed/k68pDTrqpZU?si=5o1p4Rw2OVpr969G" allowfullscreen frameborder="0" style="width:100%; height:100%;top:0; left:0; position:absolute"></iframe></div><p>Having these offers in your sales team’s back pocket has been proven to help drive up attach rates. Allstate Protection Plans’ partners have seen attach rate increases of 10% to 15% when leveraged as a closer alongside a protection plan. </p><p>If you’re interested in learning more about these effective sales tools, please reach out to allstatedealer@squaretrade.com. </p><p><i>*Computers and mobile phones are not included.</i></p><figure><img src="https://img.particlenews.com/image.php?type=thumbnail_580x000&amp;url=2pm14p_0v1HHRk500" alt="https://img.particlenews.com/image.php?url=2pm14p_0v1HHRk500" width="664" height="651" ></figure><p><b><i>Chris Trewin</i></b> <i>is senior director, growth strategy at Allstate Protection Plans/SquareTrade, a provider of extended service programs for appliances, furniture and consumer tech and a valued AVB BrandSource partner. For more information or to arrange for in-store training, visit</i> <i>Squaretrade.com/brandsource</i> <i>or write to</i> <i>allstatedealer@squaretrade.com</i><i>.</i></p></div></body>

Mountain View, CA

NewsBreak

Allstate Brings Exclusive Value-Adds to BrandSource Members

New Tech Services, Major Component coverage can counter box store competition. One of the major daily challenges retailers face is competing head-to-head with big box stores on pricing. Of course, independent retailers provide customers the best experience, brands and choice. Unfortunately, we all know that big-box prices entice value-conscious customers.